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Lead the evolution of Robinhood's brand voice and copy across various channels in a high-impact, collaborative environment.

Location
New York, NY, USA
Compensation
$149k–$175k/yr
Level
lead
Type
full time · Remote OK

Requirements

Experience
7+ years

Benefits

Health Insurance 401k Match Equity/Stock Options Parental Leave

Joblaze summary

The Copy Lead at Robinhood is responsible for shaping the brand's voice across various campaigns and products, ensuring clarity and engagement in messaging. This role requires a strong background in consumer-facing copywriting, with a focus on creating concise and impactful content across multiple channels. Ideal candidates will have over seven years of experience, including agency work, and a proven ability to lead creative projects while maintaining brand consistency. The position is part of a dynamic team that values collaboration and innovation in a fast-paced environment.

Joblaze insights

Quick facts

Is the Copy Lead role remote?
It's hybrid — Robinhood expects some on-site time in New York, NY, USA.
What's the salary range?
Robinhood lists $149,000–$175,000 for this role.
How much experience is required?
At least 7 years of relevant experience for this Copy Lead role.
Where is the role based?
Robinhood is hiring for this position in New York, NY, USA.
What seniority level is this role?
Robinhood targets lead candidates for this position.
Is this full-time or contract?
Full-time for this Copy Lead role at Robinhood.

From the original posting

Join us in building the future of finance.

Our mission is to democratize finance for all. An estimated $124 trillion of assets will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading.

About the team + role

We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do. Expectations are high, and so are the rewards.

Our Creative Team is a collaborative group of writers, designers, motion designers and producers dedicated to building trust and driving action through clear, engaging, and on-brand storytelling. As part of the larger Creative organization, we partner closely with Marketing, Performance, Social, Comms, and Product to bring Robinhood’s mission to life across every touchpoint.

We're looking for an Associate Creative Director, Copy to help shape and evolve Robinhood's voice across campaigns, brand moments, new products, and everything in between. This is a role for someone who leads through craft, comfortably identifying and defining copy direction, naming products and perfecting a single line of copy. You'll work alongside designers, strategists, and producers to build work that's sharp, distinctly Robinhood, and built to move people.

This role is based in New York, NY with in-person attendance expected at least 3 days per week.

At Robinhood, we believe in the power of in-person work to accelerate progress, spark innovation, and strengthen community. Our office experience is intentional, energizing, and designed to fully support high-performing teams.

What you’ll do

  • Identify, define and optimize strategic copy frameworks across product launches, brand initiatives, and events
  • Develop Robinhood's brand voice across channels: broadcast, audio, digital, social, print, and beyond
  • Drive consistency of voice across products and our brand
  • Write taglines, product headlines, and brand messaging that is clear, witty, and unmistakably on-brand
  • Collaborate with designers, motion designers, producers, and strategists to build coordinated, cross-channel work
  • Functionally lead and develop a team of copywriters
  • Partner with Content and Strategy teams to ensure copy is both on-brand and strategically grounded
  • Present work clearly and confidently to cross-functional partners and stakeholders
  • Find opportunities to push the brand's voice forward — balancing consistency with fresh creative thinking

What you bring

  • 7+ years of professional copywriting experience, with a strong consumer-facing background (agency experience required)
  • A portfolio demonstrating conceptual range and copy craft across product development, brand identity, and digital and broadcast channels; campaign writing is preferred
  • The ability to take complex, technical subject matter and make it feel simple, human, and compelling
  • A genuine flair for brevity and wit — you know when one word beats ten
  • Proven ability to lead creative work and influence without authority, giving clear, thoughtful feedback in fast-paced environments
  • Deep understanding of what makes a brand voice distinct, and the discipline to serve it over your own instincts
  • Experience building & scaling frameworks to drive consistency
  • Experience working both in-house and at creative studios

What we offer

  • Challenging, high-impact work to grow your career.
  • Performance-driven compensation with multipliers for outsized impact, bonus programs, equity ownership, and 401(k) matching.
  • Best-in-class benefits to fuel your work, including 100% paid health insurance for employees with 90% coverage for dependents.
  • Lifestyle wallet — a highly flexible benefits spending account for wellness, learning, and more.
  • Employer-paid life & disability insurance, fertility benefits, and mental health benefits.
  • Time off to recharge including company holidays, paid time off, sick time, parental leave, and more!
  • Exceptional office experience with catered meals, events, and comfortable workspaces.

In addition to the base pay range listed below, this role is also eligible for bonus opportunities + equity + benefits.

Base pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected base pay range for this role is based on the location where the work will be performed and is aligned to one of 3 compensation zones. For other locations not listed, compensation can be discussed with your recruiter during the interview process.

Base Pay Range:

Zone 1 (Menlo Park, CA; New York, NY; Bellevue, WA; Washington, DC)
$149,000$175,000 USD
Zone 2 (Denver, CO; Westlake, TX; Chicago, IL)
$131,000$154,000 USD
Zone 3 (Lake Mary, FL; Clearwater, FL; Gainesville, FL)
$116,000$137,000 USD

Click here to learn more about our Total Rewards, which vary by region and entity.

If our mission energizes you and you’re ready to build the future of finance, we look forward to seeing your application.

Robinhood provides equal opportunity for all applicants, offers reasonable accommodations upon request, and complies with applicable equal employment and privacy laws. Inclusion is built into how we hire and work—welcoming different backgrounds, perspectives, and experiences so everyone can do their best. Please review the Privacy Policy for your country of application.

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