Is the New Markets Growth, Utility Partnerships role remote?

No — this is an on-site role in Austin, TX.

How much experience is required?

3–10 years of relevant experience for this New Markets Growth, Utility Partnerships role.

Where is the role based?

Base Power Company is hiring for this position in Austin, TX.

What seniority level is this role?

Base Power Company targets lead candidates for this position.

Is this full-time or contract?

Full-time for this New Markets Growth, Utility Partnerships role at Base Power Company.

New Markets Growth, Utility Partnerships at Base Power Company

Joblaze summary

The Growth Lead for Utility Partnerships at Base Power Company is responsible for spearheading customer acquisition in untapped markets, requiring the creation of marketing strategies from the ground up. This role demands a strong background in growth marketing, with a focus on data-driven decision-making and cross-functional collaboration. Ideal candidates will have 3 to 10 years of experience in dynamic environments, particularly in consumer-focused businesses. Base's lean marketing team emphasizes ownership and agility, making it suitable for those who thrive in fast-paced, evolving settings.

Joblaze insights

Listed about a month ago — first seen on Joblaze August 20, 2026. Last confirmed on Base Power Company's careers page October 13, 2026.

Quick facts

Is the New Markets Growth, Utility Partnerships role remote?: No — this is an on-site role in Austin, TX.
How much experience is required?: 3–10 years of relevant experience for this New Markets Growth, Utility Partnerships role.
Where is the role based?: Base Power Company is hiring for this position in Austin, TX.
What seniority level is this role?: Base Power Company targets lead candidates for this position.
Is this full-time or contract?: Full-time for this New Markets Growth, Utility Partnerships role at Base Power Company.

From the original posting

About the Role

We're hiring a marketing and growth generalist to launch and own customer acquisition in new markets, including but not limited to new geographies, utility partnerships, and homebuilder channels.

New markets at Base means launching from zero: no existing pipeline, no established brand presence, no proven marketing playbook. You build it and bring Base to an entirely new audience. This includes standing up the full acquisition playbook (e.g., paid media, partner channels, local marketing), funnel, and iterating until you find what works.

You'll work closely with biz ops, sales, member experience, product, design, and growth engineering. You'll have clear targets, full ownership, and direct visibility across the organization.

What You'll Do

Own customer acquisition targets, with clear accountability for performance, across new markets (e.g., new geographies, regulated utility partnerships, and homebuilder partnerships).
Build repeatable processes and marketing playbooks across the growth org that enable Base to effectively scale into new markets.
Design and run structured growth experiments across the funnel to unlock step-change improvements.
Translate performance data into decision-making, prioritizing what to double down on, what to fix, and what to shut down.
Ensure Base’s brand, value proposition, and offerings are consistently represented and amplified throughout new markets and strategic partner channels.

What You'll Bring

3–10+ years of hands-on growth experience, ideally with direct ownership of customer acquisition targets in a consumer or consumer-adjacent business
Experience operating in early-stage or unstructured environments.
Comfortable working cross-functionally with biz ops, design, sales, and product, translating growth goals into clear execution.
Data-fluency, with the ability to connect ad platform performance, on-site behavior, and CRM outcomes.
Bonus: marketing and management consulting experience

About the Team

The Marketing team at Base is lean, high-ownership, and results-driven. We operate with clear accountability, tight feedback loops, and a strong bias towards action. Marketing works closely with design, sales, and product to build scalable systems that support the rapid buildout of America’s next-generation power company.

Our Values

First Principles Thinking: Question assumptions. Principles > rules.

Standard company text repeated across Base Power Company's postings is omitted here.