Own and grow Cape's voice across social media channels, driving engagement and establishing credibility in privacy conversations.
Posted by employer 3 days ago
First seen on Joblaze 2 days ago
Last verified on the company career page 15 hours ago
What you'll build
Must have
Nice to have
Not disclosed in this posting: years of experience, work arrangement, visa sponsorship.
Benefits
Joblaze summary
The Social Media Associate at Cape is responsible for crafting and amplifying the company's voice across various social media platforms, focusing on engaging content that resonates with audiences. This role requires strong writing skills, creativity, and the ability to translate complex privacy topics into accessible narratives. Ideal candidates are proactive, detail-oriented, and have a background in social media management or content creation, particularly in tech or privacy sectors. Cape's collaborative environment encourages innovative thinking and offers significant ownership over brand messaging.
Joblaze insights
Quick facts
From the original posting
Privacy is one of the defining fights of this decade, and most of the public conversation about it is still boring, jargon-heavy, or fear-based. We want to change that.
We're hiring a Social Media Associate to own and grow Cape's voice across social media channels. This person will be the driving force behind multiplying our following, sharpening our brand voice into something people actually want to engage with, and helping establish Cape as a credible, quotable voice in the broader public conversation about privacy, not just another company posting product updates.
This is a high-ownership role for someone who is a sharp, distinctive writer first, and who wants to grow social channels rather than just maintain existing ones. You'll have real input into how Cape shows up in the world, not just execute a content calendar someone else designed.
Content & voice: Own social copywriting, editing, and posting end-to-end. Develop and evolve Cape's brand voice across channels. Copy edit and upload blog posts. Write and edit email marketing copy; format and help build out email flows/sequences Proofread across all of the above - nothing goes out with typos or off-brand language.
Thought leadership & positioning: Help identify and shape opportunities for Cape to weigh in on public privacy conversations. Translate technical/product features into compelling narratives for social and video
Light operations: Order business cards, conference materials, etc. Reply to inbound email inquiries, which requires getting familiar enough with the product to represent it accurately
Cape's social following and engagement grow meaningfully, with a voice that's recognizable and differentiated from typical security/privacy brand accounts
Our content gets cited, shared, or referenced in broader privacy conversations. Reporters, researchers, and other players in the space start to see Cape as a credible source, not just a product
Email flows run smoothly with minimal oversight, and copy quality is consistently high
You've built systems (calendars, trackers, briefs) that make the function scale beyond just you
Excellent, distinctive writing
Strong organizational skills: comfortable building and maintaining spreadsheet trackers to manage projects and content calendars
High attention to detail
Creative instincts, not just execution: someone who pitches ideas, not just fills a calendar
(Bonus Points) Video filming and editing experience (Plus) a portfolio of past work
(Bonus Points) Interest in or familiarity with privacy, security, or tech policy conversations
We offer competitive compensation that is geo-adjusted based on your location, along with meaningful equity so you share in the value you help create. Salary range for this role in Arlington, VA or New York, NY is $75,000 - 110,000 depending on experience and interview performance.
Our benefits include:
401(k) match
Stipends for
Family-forming needs
Gender-affirming care
We hire excellent people, give them outsized responsibility, and trust them to execute. Every person at Cape has a proven track record of tackling hard problems and winning.
Click the link below to apply.
Standard company text repeated across Cape's postings is omitted here.