Business Development Representative Manager

Our business development team is growing fast, and we’re looking for a BDR Manager to build the team and pipeline engine behind Strella’s next phase of growth.

Reporting to the Head of Growth, you’ll lead and coach a team of driven BDRs who create pipeline through outbound, warm-signal follow-up, events, and relationship-building. You’ll partner closely with our AEs and Marketing to turn what’s working today into repeatable plays, and you’ll develop playbook as we scale.

Company Highlights

• Explosive Growth: We’ve more than quadrupled our annual recurring revenue over the past year, demonstrating strong demand for a fundamentally better way to conduct research.

What You’ll Do

Lead and develop the team

• Coach the team: Build your reps’ skills in cold calling, personalization, objection handling, multi-threading, and in-person networking at events

• Set the rhythm: Run biweekly team cadences covering account prioritization, pipeline reviews, messaging, and conversion

• Drive accountability: Build a culture of ownership that values speed, quality, experimentation, and consistent execution

Build the playbook and systems

• Design repeatable plays: Design and run your plays, track what’s working and what isn’t, and scale the winners across the team

• Quarterback event outreach: Create clear workflows for pre-event prep, on-site outreach, and post-event follow-up

• Turn moments into pipeline: Partner with Marketing and Sales to turn campaigns, content, and market moments into BDR-ready plays

• Level up the tooling: Improve our routing, dashboards, sequencing, and AI-powered workflows so the team spends its time on the highest-leverage activities

Drive pipeline and collaborate across GTM

• Own the numbers: Be accountable for meetings booked and held, qualified pipeline, conversion rates, and which plays are working

• Close the loop: Bring field learnings back to the founders, Sales, and Marketing to sharpen our messaging and GTM strategy

• Shape our presence in market: Help define how Strella shows up through conferences, executive outreach, and creative campaigns

Who You Are

• A player-coach: You love developing reps, and you’re still close enough to the work to rewrite a sequence, join a call, or rethink a strategy

• A systems builder: You turn ambiguity into clear processes, dashboards, and team habits

• Creative and resourceful: You think in plays, signals, and value-driven reasons to reach out

• High standards: You care about message quality, rep growth, and pipeline outcomes

• Fast-moving: You thrive in a startup where the motion is evolving in real time, and you are excited about building the plane as you fly it

• A strong collaborator: You work well with Marketing, and Sales to align on priorities and raise the team’s ceiling

What You Bring

• A track record of consistently hitting or exceeding quota as a BDR/SDR

• Experience as a founding BDR/SDR or in BDR/SDR leadership

• Experience building outbound processes and plays from scratch

• Comfort running cold outbound, warm-signal follow-up, and event-driven pipeline motions

• Fluency with CRM, sequencing, and AI-powered prospecting tools

• Based in NYC and able to work from our office

Why Strella

• Huge greenfield market and early traction with top logos

• An AI-native product that customers rave about

• Massive impact: join early and help shape the company

• Competitive salary, early equity, healthcare, flexible PTO, and a 401(k)

• Hybrid culture with high trust and low ego

• Opportunities to travel to conferences and meet key customers