Content & Social Lead
Lead organic growth through content and social channels at Hercules, focusing on thought leadership and video production.
Posted by employer 6 months ago
First seen on Joblaze 1 week ago
Last verified on the company career page 1 day ago
Skills & Technologies
AI in the day-to-day
User whatever AI tools you’d like (you have an unlimited AI budget)
Not disclosed in this posting: years of experience, visa sponsorship.
Benefits
Joblaze summary
The Content & Social Lead at Hercules is responsible for driving organic growth through a comprehensive content strategy that encompasses thought leadership, social media, newsletters, and video production. This role requires expertise in managing a content production system, strong writing skills, and a creative approach to video direction, particularly for short-form content. Ideal candidates will have a proven track record in growing organic social channels, preferably in the tech or SaaS sectors, and should thrive in a fast-paced, detail-oriented environment. Hercules emphasizes urgency and excellence, making this position suitable for those who are both ambitious and detail-focused.
Joblaze insights
- Listed 9 days ago on Joblaze — tracked directly from Hercules's career page.
- Hercules has 23 other open roles including Customer Operations Lead, Content & Social Lead, Customer Operations Lead.
- 51 active Social Media roles on Joblaze right now.
- 49 active Content Marketing roles on Joblaze right now.
- 9 active Video Production roles on Joblaze right now.
- Salary band is below the typical range for Sales/Marketing roles (median ~$140,000).
- Pays more than 14% of the 22 salaried Content Marketing roles we track (median $135,000).
Quick facts
- Is the Content & Social Lead role remote?
- It's hybrid — Hercules expects some on-site time in Remote - North America.
- What's the salary range?
- Hercules lists $100,000–$250,000 for this role.
- Where is the role based?
- Hercules is hiring for this position in Remote - North America.
- What's the tech stack?
- Joblaze extracted these technologies from the posting: Content Marketing, Social Media, Video Production.
- What seniority level is this role?
- Hercules targets lead candidates for this position.
- Is this full-time or contract?
- Full-time for this Content & Social Lead role at Hercules.
From the original posting
What are we looking for?
We’re hiring a Content and Social Lead to own organic growth end-to-end: thought leadership, social channels, newsletter, and video. Your job is to build a repeatable content engine that consistently drives awareness, traffic, and signups.
What will you lead?
All Hercules' organic content
Channels: X/Twitter, LinkedIn, Instagram, TikTok, Newsletter, Blog
Content type: thought leadership and product/feature launch content
Scope: strategy, calendar, distribution, and iteration
Contractors pipeline: hire/manage writers, editors, designers, creators; create briefs; ensure high quality output, ensure we meet deadlines
Video production: direct vendors for launch videos + testimonial/customer videos (briefs, scripts, review, delivery)
Asset repurposing: turn every asset into many (threads, clips, posts, email, blog) with quality control
What skills do we expect you to have?
Proven track record growing organic social for a product (ideally developer tools, SaaS, or prosumer)
Excellent writing and editorial judgment (hooks, clarity, voice, pacing)
Strong creative direction for short-form video (scripting, structure, creator guidance)
Ability to build and manage a content production system (briefs, QA, workflows, vendor management)
Comfort with analytics (what moved, why it moved, and what to do next)
Strong AI workflows for ideation, drafting, editing, repurposing, and performance analysis
What are Hercules’ operating principles?
Hercules’ operating principles guide how we make decisions every day. We take them very seriously. Most of them are specifically choices that we as a company unique prioritize and so can be learned on the job. However, we do specifically filter for these principles our hiring process:
We move with urgency. We ship fast, iterate, and correct mistakes quickly. Our bias for action speeds our learning and delights our customers.
We strive for excellence. Doing things well is in our DNA. We have good taste. We get the details right. Our outputs are exceptionally simple and self-serve. We’re proud of our work.
We are hungry. We are willing to work hard and break through walls to achieve the outcomes we want. We are willing to operate at any level to get things done. We are politely relentless.
Is Hercules in-office or remote?
Hercules founding team works in-office in San Francisco (Kearny and Bush). We have a very strong preference for in office. We are open to remote for exceptional candidates in US time zones who would be willing/able to travel to the office regularly.
What are Hercules’ benefits?
Healthcare, vision, and dental
User whatever AI tools you’d like (you have an unlimited AI budget)
Take what you need vacation policy
Daily lunches, dinners and snacks in the office
We guarantee you will do the best work of your career here
What’s the compensation?
$100k-$250k + equity (depends on seniority, equity, and location)