Lead creative direction for brand and video at Harmony, utilizing AI tools to enhance production and design processes.
Posted by employer 1 day ago
First seen on Joblaze 1 day ago
Last verified on the company career page 1 day ago
What you'll build
- Turn a rough idea into a concept, script, storyboard, and finished video.
- Design assets for marketing and field use.
- Own the Harmony visual identity.
- Produce customer story videos and product demos.
- Run a repeatable video process.
AI in the day-to-day
Use AI design and video tools to move faster: generate, direct, edit, and judge the output.
Not disclosed in this posting: compensation, years of experience, work arrangement, visa sponsorship.
Joblaze summary
The Creative Lead for Brand and Video at Harmony is responsible for developing and executing innovative video content and marketing assets that distinguish the brand in a competitive landscape. This role requires proficiency in AI design and video tools, along with a strong background in creative direction and marketing design. Ideal candidates will have experience in B2B branding and a track record of producing high-quality content efficiently. The position involves collaboration with a small team and external partners to maintain brand consistency and drive engagement.
Joblaze insights
Quick facts
- What's the tech stack?
- Joblaze extracted these technologies from the posting: AI/ML, Design, Video, branding.
- What seniority level is this role?
- Harmony targets lead candidates for this position.
- Is this full-time or contract?
- Full-time for this Creative Lead, Brand and Video role at Harmony.
From the original posting
Responsibilities
Standing out in a noisy market (feasibility with AI tools - M)
Bring a point of view on how a B2B brand stands out when every competitor says "AI."
Pitch formats we have not tried and test them.
Use performance data (views, watch time, click-through, pipeline influence) to decide what to make next.
AI-first production (feasibility with AI tools - H)
Use AI design and video tools to move faster: generate, direct, edit, and judge the output.
Build prompts, templates, and workflows that let a small team produce at volume.
Know where AI is good enough to ship and where human craft still wins.
Video creative direction (feasibility with AI tools - M)
Turn a rough idea into a concept, script, storyboard, and finished video.
Art direct shoots: mood boards, shot lists, set, and edit supervision.
Direct our own people on camera, at the office and on customer sites.
Produce customer story videos, product demos and explainers, short social cuts, and user-generated content (UGC) style clips.
Run a repeatable video process so volume rises without quality dropping.
Marketing design (feasibility with AI tools - H)
Design the assets marketing and the field run on: tradeshow banners and booth graphics, decks and keynote slides, one-pagers, landing page and website visuals, paid ad creative, and blog and social graphics.
Brief and manage freelancers, production partners, and agencies to the same quality bar.
Protect the brand by redirecting off-brand requests to a better answer.
Brand system (feasibility with AI tools - M)
Own the Harmony visual identity: typography, color, illustration, layout, and motion rules.
Keep it consistent across web, decks, events, ads, and video, and evolve it as the company grows.
Build templates and components so the marketing team can ship on-brand without waiting for design.
Partner with the in-house company designer so product design and marketing design feel like one company.
Standard company text repeated across Harmony's postings is omitted here.