Director, Brand Communications
Lead the consumer communications strategy for Strava, enhancing brand awareness across the Americas.
Posted by employer 1 week ago
First seen on Joblaze 1 week ago
Last verified on the company career page 3 days ago
What you'll build
- Develop consumer strategy across national and local markets
- Collaborate with marketing and content teams
- Identify company milestones for storytelling
- Manage PR agency resources across North and South America
- Prepare and media train company spokespeople
Must have
- 10+ years of communications experience
- Exceptional media relations skills
- Superior verbal communication and writing skills
- Outstanding project management skills
Practical constraints
- More than half of your time on-site in NYC, NY office — three days per week
Requirements
- Experience
- 10+ years
Not disclosed in this posting: compensation, visa sponsorship.
Joblaze summary
The Director of Brand Communications at Strava is responsible for crafting and executing a consumer communications strategy that enhances brand visibility across the Americas. This role requires a strong background in media relations and project management, with a focus on leveraging data to create impactful PR moments. Ideal candidates will have over a decade of experience in communications, ideally blending agency and in-house roles, and possess a knack for storytelling that resonates with diverse audiences. The position is part of a collaborative communications leadership team, emphasizing a culture of autonomy and discipline.
Joblaze insights
- Listed 9 days ago — first seen on Joblaze October 31, 2026. Last confirmed on Strava's careers page November 6, 2026.
- This exact title is also open at 1 other location at Strava: New York, NY, United States.
Quick facts
- Is the Director, Brand Communications role remote?
- It's hybrid — Strava expects some on-site time in Strava New York.
- How much experience is required?
- At least 10 years of relevant experience for this Director, Brand Communications role.
- Where is the role based?
- Strava is hiring for this position in Strava New York.
- What seniority level is this role?
- Strava targets director candidates for this position.
- Is this full-time or contract?
- Full-time for this Director, Brand Communications role at Strava.
From the original posting
About the Role
The Director of Brand Communications is a critical leadership role on the communications team that will help continue to drive strong momentum and expand brand and product awareness by reaching new audiences in the Americas. The ideal candidate will lead and execute our consumer communications strategy in collaboration with internal and external agency partners.
Reporting to the VP of Communications & Social Impact, this leader will be part of the communications leadership team and responsible for positioning Strava at the intersection of culture, society and sport through earned media in North and South America.
We follow a flexible hybrid model that translates to more than half of your time on-site in our NYC, NY office — three days per week.
What You’ll Do
Develop a measurable consumer strategy across national and local markets and execute campaigns that consistently position Strava as the subscription at the center of connected fitness.
Collaborate with marketing and content teams to identify high-value spokespeople and influencers who can be utilized across a variety of channels, including earned media, social media, events, and partnerships.
Identify important company milestones, shaping storytelling and news moments around partnerships, campaigns, cultural moments, seasonal activity
Have a strong command of data and how it can be used to uncover trends and build newsworthy PR moments that deliver on strategy.
Build and support a team culture that encourages autonomy and discipline when supporting the corporate mission.
Exercise judgment to prioritize media opportunities, and prepare talking points, speeches, presentations, and other supporting material as needed
Manage PR agency resources across North and South America in the U.S.
Prepare and media train company spokespeople for interviews and speaking engagements.
Have a journalistic curiosity and a desire to always dig deeper for a story.
What You’ll Bring to the Team
At least 10+ years of communications experience; combination of agency and in-house experience strongly desired.
Exceptional media relations skills, with a proven track record of strategically and proactively securing placements and a network of contacts that you have strong relationships with.
Superior verbal communication and writing skills.
Outstanding project management skills, including the ability to meet deadlines and balance multiple priorities.
Proven problem-solving skills and the ability to make quick and sound decisions under tight timelines in important situations.
An ability to independently structure and manage priorities for yourself and your team members.
For information on benefits, please click here.
Why Join Us?
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