Joblaze summary

The Director of Creative Brand Expression at Figma is responsible for leading a small team of designers, guiding them through the creative process from concept to execution across various platforms. This role requires a blend of hands-on creative direction and team management, emphasizing the importance of both pitching ideas and refining them into final products. Ideal candidates will have significant experience in creative management and a strong portfolio showcasing their ability to influence brand expression. Figma's collaborative environment encourages experimentation and innovation, making it suitable for those who thrive in dynamic settings.

Joblaze insights

Listed today — first seen on Joblaze November 10, 2026. Last confirmed on Figma's careers page November 10, 2026.
Salary band is above the typical range for Design roles (median ~$170,000).
Starts above 39% of 18 comparable director design roles in United States we track (median $241,000 across 15 companies).

Quick facts

Is the Director, Creative Brand Expression role remote?: It's hybrid — Figma expects some on-site time in San Francisco, CA, United States.
What's the salary range?: Figma lists $235,000–$317,000 for this role.
How much experience is required?: At least 3 years of relevant experience for this Director, Creative Brand Expression role.
Where is the role based?: Figma is hiring for this position in San Francisco, CA, United States.
What seniority level is this role?: Figma targets director candidates for this position.
Is this full-time or contract?: Full-time for this Director, Creative Brand Expression role at Figma.

From the original posting

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us!

We’re looking for a Director, Creative Brand Expression to join Figma’s Brand Studio and drive critical parts of our portfolio. This role is as much about growing a team as it is about growing the work. We’re looking for someone who leads with both. This isn’t a role that executes inside someone else’s system. You’ll set the direction, pitch concepts, and lead a small, but mighty team through to final execution across a range of surfaces — from campaigns to major events.

You’ll lead, manage, and grow a team of designers, balancing hands-on creative direction with the craft instincts to jump in when the work calls for it. You care as much about how an idea is pitched and shaped in its earliest form as you do about how it lands in its final execution.

You’ll partner closely with cross-functional creative leadership across Brand Studio, Marketing, and Product to keep your brand distinct, expressive, and unmistakably Figma — balancing experimentation and surprise with clarity, intentionality, and strong system thinking.

This is a full time role that can be held from one of our US hubs or remotely in the United States.

What you’ll do at Figma:

Manage and develop a team of 4–7 world-class designers, hiring to fill gaps as your portion of the portfolio scales
Partner with senior creative stakeholders, product designers, and marketers to improve team process and execution, and coach your team through setting creative direction and priorities
Develop a strong point of view on how Figma’s brand shows up in your area and successfully advocate for it across the organization
Run and improve team rituals like critiques, reviews, and creative sprints
Stay in the work — balancing people leadership with direct craft contribution and execution
Set and maintain a high creative bar through feedback, direction, and coaching

We'd love to hear from you if you have:

3+ years of creative/design management experience with a track record of building strong, resilient team culture and developing designers across skill levels
Demonstrated ability to move fluidly between pitching a concept, sketching it out, and shepherding it to completion
A portfolio demonstrating conceptual and visual direction for campaigns — ideally motion-forward, and across a wide variety of surfaces (digital, OOH, ads, presentations, events)
Experience influencing teams and stakeholders through strategic thinking, storytelling, and clear communication, with comfort navigating ambiguity as priorities shift
A true player/coach mindset — as comfortable managing and developing people as you are getting hands-on with the work yourself

Familiarity with AI-powered creative tools and workflows, and a point of view on how they expand rather than flatten creative expression
The ability to adapt as priorities evolve, bringing a sense of humor and a proactive, solution-oriented approach
Comfort exploring new methodologies and continuously pushing to improve both personal and team craft

Pay Transparency Disclosure

Annual Base Salary Range:

$235,000—$317,000 USD

At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Standard company text repeated across Figma's postings is omitted here.

Director, Creative Brand Expression

What you’ll do at Figma:

We'd love to hear from you if you have:

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