Join Mecka AI as a Growth Marketing Associate to manage paid acquisition campaigns and drive contributor activation.
Posted by employer 2 weeks ago
First seen on Joblaze 1 hour ago
Last verified on the company career page 1 hour ago
What you'll build
Must have
Nice to have
Practical constraints
AI in the day-to-day
Quick with AI tools for creative, copy, and analysis.
Requirements
Not disclosed in this posting: compensation, work arrangement, visa sponsorship.
Joblaze summary
In the role of Growth Marketing Associate at Mecka AI, the individual will manage daily paid acquisition campaigns across platforms like Meta, TikTok, and Google, focusing on converting budget into activated contributors. Key skills include experience with digital advertising, data analysis, and proficiency in AI tools for creative development. This position is ideal for someone with 1-3 years of relevant experience, particularly in fast-paced environments or startups. The role involves collaboration with international teams to tailor marketing strategies for diverse markets.
Joblaze insights
Quick facts
From the original posting
Mecka's datasets come from a global network of contributors capturing real-world data, and paid acquisition is one of the fastest ways to grow that network in new markets. As our Growth Marketing Associate, you'll run our paid acquisition funnels day to day, from ads and creative to landing pages and tracking, and turn budget into activated contributors at a cost we can scale. You'll report to our Growth Lead and work closely with our country teams across APAC, South America, and North America.
Run paid acquisition across Meta, TikTok, and Google/YouTube: launch campaigns, manage daily budgets, targeting, and bids, and scale what works market by market.
Produce and test new ad creative every week, in local languages and using AI tools, and learn fast which hooks, formats, and messages bring in contributors who stick.
Build and improve the funnel behind the ads, including landing pages, sign-up flows, and follow-up messages that move people from first click to first approved capture.
Set up tracking that ties every campaign to activated contributors, optimize for cost per activated contributor rather than cost per sign-up, and maintain sign-up quality.
Report weekly on spend, cost, and conversion by channel and market, with a clear recommendation on where the next dollar should go.
Work with country teams to adapt campaigns, offers, and messaging to each market.
Support growth experiments beyond paid, including referral, community, and partnerships, as the team grows.
1-3 years experience running paid campaigns on Meta, TikTok, or Google with real budget, whether at a company, at an agency, for clients, or on a project of your own.
Comfortable with numbers: you build your own spreadsheets, know funnel metrics like cost per acquisition and conversion rate, and make calls from data.
Quick with AI tools for creative, copy, and analysis, and can turn around several ad variations in a day.
Built something scrappy yourself, such as an online store, an app, a community, or a side project that grew.
Based in New York or San Francisco, or willing to relocate.
Experience with app-install campaigns, landing page builders, or product analytics tools.
Has done growth or marketing for a two-sided marketplace, gig platform, or community-driven product.
Standard company text repeated across Mecka AI's postings is omitted here.