Lead the community and events for DualEntry, engaging senior finance professionals and driving pipeline growth.
Posted by employer 2 weeks ago
First seen on Joblaze 1 week ago
Last verified on the company career page 5 days ago
Requirements
Not disclosed in this posting: work arrangement, visa sponsorship.
Benefits
Joblaze summary
In this role, the Lead of Event Marketing at DualEntry is responsible for managing and expanding a vibrant Slack community for finance professionals while also planning and executing various events to foster engagement. The ideal candidate should have over three years of experience in community management or event marketing, particularly within the B2B SaaS sector, and possess strong organizational skills to thrive in a dynamic environment. This position suits someone who is confident in communicating with senior finance leaders and is driven by a high level of agency and work ethic.
Joblaze insights
Quick facts
From the original posting
DualEntry is building the OS for finance.
Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s, with no new entrants in 30 years. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.
In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.
We're hiring the outliers that can pull off this audacious goal: people that have accomplished exceptional things in their past. Our team members have been professional athletes, played for Team Canada, trained with UFC champions, performed in Broadway productions, DJ'd Berghain, and founded Brazil's top Python community.
Own and grow our Slack community for CFOs, Controllers, and senior finance operators - keep it active, high-quality, and well-moderated
Be the face of DualEntry to the community - approachable, human, first point of contact
Plan and run events end to end (roundtables, panels, webinars, meetups) - topic, speakers, logistics, promotion, follow-up
Partner with marketing, product, growth, and sales so community and events drive real pipeline, not just engagement
Turn community insights into input for content, events, and product decisions
Hardcore work ethic and high agency
3+ years in community, events, or marketing (B2B SaaS a plus)
Experience managing a Slack or similar community, and what keeps one healthy
Organized, self-directed, comfortable with ambiguity
Confident communicating with senior finance professionals
Jan - In a space where everyone's shipping fast, Jan made sure we were the ones being understood. Owned marketing messaging, positioning, voice, and the website: putting DualEntry's POV at the center of everything we put out. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness
Ana took the lead and owned the community and events at DualEntry from end to end. 500+ attendees across 15+ events in 6 months. Dinners, roundtables, poker night. She launches two new series: bi-weekly live demos and CTRL AI, built with partners and customers.
George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.
Equity: $50,000 - $75,000
Base salary: $150,000 - $200,000
Full medical, dental & vision insurance coverage
One Medical annual membership
Commuter benefits
401(k) benefits
Learning & development budget for courses, certifications, and language learning
On-site team culture - high collaboration, no bureaucracy
In-office perks: snacks, drinks, team events and more
“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come”
Jan Abaza, Founding Product Marketing Manager at DualEntry