Joblaze summary

The Marketing Associate at HappyRobot is responsible for developing and executing a comprehensive marketing strategy for the LATAM region, focusing on building brand awareness and demand generation from the ground up. This role requires a hands-on approach with skills in event management, content creation, and multi-channel marketing, particularly in Spanish and English. Ideal candidates have 3-6 years of experience in B2B marketing, preferably in a startup environment, and are comfortable taking ownership of projects without a predefined playbook. HappyRobot's fast-paced, high-growth setting offers an opportunity for significant impact in the AI sector.

Joblaze insights

Listed about a month ago — first seen on Joblaze September 3, 2026. Last confirmed on HappyRobot's careers page October 31, 2026.
This exact title is also open at 1 other location at HappyRobot: San Francisco.
Social Media appears in 0.5% of 3493 comparable mid sales/marketing roles; event management appears in 0.2% of 3493 comparable mid sales/marketing roles.

Quick facts

How much experience is required?: 3–6 years of relevant experience for this Field Marketing Specialist role.
What's the tech stack?: Joblaze extracted these technologies from the posting: B2B marketing, Content Marketing, Public Relations, Social Media, demand generation, event management.
What seniority level is this role?: HappyRobot targets mid-level candidates for this position.
Is this full-time or contract?: Full-time for this Field Marketing Specialist role at HappyRobot.

From the original posting

About the Role

Happyrobot is looking for a highly organized and execution-driven Field Marketing Specialist to join our rapidly growing LATAM Field Marketing team. In this role, you will be responsible for planning and executing our LATAM conference strategy and initiatives that connect directly with customers and prospects to drive pipeline.

This role will largely be focused on third-party industry trade shows and conferences in LatAm, mainly in Brazil and Mexico. As we build out a robust field marketing engine, you will collaborate with our events team and work closely with our Content and Creative team to ensure our booth experiences and event collateral are top-tier.

If you thrive in a fast-paced environment and love the logistics of a great event, we want to hear from you!

What You’ll Do:

Manage all trade show and conference deadlines, coordinate booth materials, and oversee shipping/freight logistics.
Organize, prep, and manage on-site schedules for the sales team and attending executives to maximize their time and impact.
Research, evaluate, and recommend the best industry conferences and trade shows across our target verticals.
Secure, handle, and optimize event sponsorships and executive presentation/speaking opportunities.
Ensure seamless lead capture at events and partner with revenue teams to track pipeline impact.

Must Have:

Minimum of 2 years of dedicated field marketing and event management expertise.
Hands-on experience working with major trade show vendors and general contractors.
Strong experience using Salesforce for lead capture, list imports, and campaign tracking.
Basic ability to navigate Figma to collaborate efficiently with our creative and design teams on booth graphics and collateral.
Ability to hit the ground running immediately and handle high event volumes.

Nice-to-have:

English, Spanish & Portuguese languages Proficiency.

Why join us?

Join a world-class team of engineers and builders.
Comprehensive Benefits including healthcare, dental, vision coverage.

Our Operating Principles

Extreme Ownership

Craftsmanship

For more information, visit https://www.happyrobot.ai/privacy-policy

Standard company text repeated across HappyRobot's postings is omitted here.

Field Marketing Specialist