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Product Communications Lead

Lead communications strategy for product innovation and regulatory storytelling at Blockchain.com.

Location
New York
Compensation
Not disclosed
Level
lead
Type
full time · Hybrid

Posted by employer 1 week ago

First seen on Joblaze 1 week ago

Last verified on the company career page 7 hours ago

Apply at Blockchain.com → Save job Scanned from blockchain.com

What you'll build

  • Build and execute product and technology comms strategy
  • Own end-to-end comms for product launches
  • Lead announcements of licensing and regulatory milestones
  • Define Blockchain.com’s position on AI
  • Write compelling product-focused content

Must have

  • More than 5 years of experience leading branches of a crypto, DeFi, fintech, or adjacent comms program
  • Deep crypto literacy
  • Proven track record of announcing complex technical products
  • Strong cross-functional collaboration
  • Exceptional editorial skills

Nice to have

  • Existing crypto industry media and influencer relationships
  • Experience with comms/content about trading products
  • Experience with comms/content centered on regulatory topics

AI in the day-to-day

Define and champion Blockchain.com’s position on AI and storytell around how AI improves what we build internally and in customer-facing products.

Requirements

Experience
5+ years

Not disclosed in this posting: compensation, visa sponsorship.

Benefits

Flexible Work Culture Unlimited PTO Equity/Stock Options Remote Work

Joblaze summary

The Product Communications Lead at Blockchain.com is responsible for crafting and executing a comprehensive communications strategy that highlights the company's product innovations and regulatory achievements. This role requires a strong background in crypto and fintech, with a focus on translating complex technical concepts into engaging narratives for various audiences. Ideal candidates are seasoned communicators with a proven track record in media relations and content creation, capable of thriving in a fast-paced environment. The position plays a crucial role in enhancing Blockchain.com's visibility and credibility in the rapidly evolving crypto landscape.

Joblaze insights

  • Listed 8 days ago — first seen on Joblaze October 31, 2026. Last confirmed on Blockchain.com's careers page November 8, 2026.
  • This exact title is also open at 2 other locations at Blockchain.com: London, Dallas.

Quick facts

Is the Product Communications Lead role remote?
It's hybrid — Blockchain.com expects some on-site time in New York.
How much experience is required?
At least 5 years of relevant experience for this Product Communications Lead role.
Where is the role based?
Blockchain.com is hiring for this position in New York.
What seniority level is this role?
Blockchain.com targets lead candidates for this position.
Is this full-time or contract?
Full-time for this Product Communications Lead role at Blockchain.com.

From the original posting

Blockchain is connecting the world to the future of finance. As the most trusted and fastest-growing global crypto company, it helps millions of people worldwide safely access cryptocurrency. Since its inception in 2011, Blockchain has earned the trust of over 90 million wallet holders and more than 40 million verified users, facilitating over $1 trillion in crypto transactions.

We are looking for an experienced Communications Lead to help shape the next chapter of Blockchain.com’s product innovation, regulatory strength, and technology story.

As Product Comms Lead, you will manage communications and content around our product announcement pipeline, innovation narrative, licensing wins, and technology thought leadership across Blockchain.com’s consumer and institutional portfolio. You will be responsible for making Blockchain.com highly visible, relevant, and recognized as a leading force in the industry among press and other key stakeholders who engage with our content.

This person will be responsible for making Blockchain.com highly visible, relevant and known as leading the industry with press and other stakeholders who ingest our content. You will lead the tech-forward earned (PR) and owned media strategy and execution across major launches, evergreen blog and thought leadership content, and select regulatory/policy news cycles.

The ideal candidate is equal parts crypto-native storyteller and comms tactician. You aren't just a media hound; you are a strategic comms pro who knows how to position cutting-edge tech, products and regulatory progress so that they accrue to the overall narrative we’re building for Blockchain.com. You understand what makes press tick and can get them to write, but you’re also able to weave a technology story through other channels, from written blog content to executive social to awards submissions.

The right candidate combines a deep literacy of the crypto industry and its influencers (traditional press and emergent) with a proven ability to turn complex financial concepts, products, AI advances and regulatory milestones into compelling storylines, press coverage and content that drives attention, trust and adoption.

WHAT YOU WILL DO

  • Narrative & Strategy: Build and execute a differentiated product and technology comms strategy and narrative for Blockchain.com, sitting at the intersection of consumer and institutional products, AI, and regulatory/compliance.
  • Product Launch Comms: Own end-to-end comms for a consistently full pipeline of product launches. Work with Marketing and Product on comms plans to ensure Marketing’s product campaigns support and are supported by Comms-led work.
  • Regulatory Comms: Lead announcements of licensing, regulatory, and compliance milestones. Input into how Blockchain.com contributes to the wider regulatory and policy conversation.
  • AI Positioning: Define and champion Blockchain.com’s position on AI and storytell around how AI improves what we build internally and in customer-facing products.
  • Tech Media & Influencer Relations: Own key press and influencer relationships and proactive and reactive opportunities across product and technical topics. Widen the set of emerging influencers we reach with innovation news.
  • Thought Leadership: Build high-impact platforms for product, technical, and AI spokespeople, including proactive media opportunities, speaking engagements, product-focused award submissions, and executive social presence.
  • Content Creation: Write compelling product-focused content, including blog posts, press releases, and executive (and occasionally corporate) social posts.

WHAT YOU WILL NEED

More than 5 years of experience leading branches of a crypto, DeFi, fintech, or an adjacent comms program.

  • Deep crypto literacy, with an aptitude for learning more and going deep on Blockchain.com’s business, product and regulatory roadmap.
  • Proven track record of announcing complex technical products and translating them into simple, high-impact value propositions that resonate with press and other audiences.
  • Strong cross-functional collaboration, with experience partnering on workflows across Product, Marketing, Strategy, Legal and Compliance.
  • Exceptional editorial skills enabling you to write, edit, and distill both high-level concepts and granular crypto technical or regulatory details.
  • Comfort working in a hyper-fast, high-judgment environment where market conditions change daily.

NICE TO HAVE

  • Existing crypto industry media and influencer relationships
  • Experience with comms/content about trading products, derivatives, options, perps, prediction markets, etc.
  • Experience with comms/content centered on regulatory, licensing or policy topics.

COMPENSATION & PERKS

  • Full-time salary based on experience and meaningful equity in an industry-leading company
  • Hybrid model (remote & on-site setup is mandatory)
  • Unlimited vacation policy; work hard and take time when you need it
  • Apple equipment
  • The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an emerging field
  • Flexible work culture

Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, color, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Standard company text repeated across Blockchain.com's postings is omitted here.

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