Joblaze summary

In this role, the Senior Demand Generation Marketing Manager at Datadog is responsible for developing and executing integrated marketing campaigns that span multiple channels, ensuring a cohesive message across product launches. Key skills include expertise in campaign management, proficiency with CRM and marketing automation tools, and a strong understanding of product-led growth strategies. This position is ideal for seasoned marketers with over eight years of experience, particularly those who have successfully driven campaigns targeting technical audiences. Datadog fosters a collaborative culture, emphasizing creativity and teamwork in a hybrid work environment.

Joblaze insights

Listed 7 days ago — first seen on Joblaze November 7, 2026. Last confirmed on Datadog's careers page November 15, 2026.
Salary band is in line with the typical range for Sales/Marketing roles (median ~$140,080).
Starts above 41% of 100 comparable senior sales/marketing roles in United States that list Salesforce we track (median $150,000 across 42 companies). See Salesforce salary trends
Salesforce appears in 7.5% of 1898 comparable senior sales/marketing roles in United States; PowerBI appears in 0.1% of 1898 comparable senior sales/marketing roles in United States.

Quick facts

Is the Senior Demand Generation Marketing Manager – Integrated Campaigns role remote?: It's hybrid — Datadog expects some on-site time in New York, New York, USA.
What's the salary range?: Datadog lists $143,000–$190,000 for this role.
How much experience is required?: At least 8 years of relevant experience for this Senior Demand Generation Marketing Manager – Integrated Campaigns role.
Where is the role based?: Datadog is hiring for this position in New York, New York, USA.
What's the tech stack?: Joblaze extracted these technologies from the posting: Claude Code, Clay, Common Room, Dust, HubSpot, Marketo.
What seniority level is this role?: Datadog targets senior candidates for this position.
Is this full-time or contract?: Full-time for this Senior Demand Generation Marketing Manager – Integrated Campaigns role at Datadog.

From the original posting

Datadog is looking for an experienced Senior Demand Generation Marketing Manager – Integrated Campaigns to strategize and execute full-funnel campaigns for a portfolio of key products. You will act as the bridge between product marketing, sales, and global marketing functions, driving how your products go to market across every channel. Further, you will define the reporting, measurement, and orchestration of these programs and report their pipeline impact to marketing and sales leadership.

What You’ll Do:

Build and run integrated campaign plans for one or more products, owning to the annual plan, tiered campaign calendar, budget, and pipeline forecast
Create, optimize, and analyze end to end integrated campaigns across paid, owned, and earned channels, including webinars, paid social and search, email and nurture, content syndication, and events
Partner with Product Marketing on messaging and launch tiering so every channel tells one cohesive story
Execute webinars, content syndication, email and other campaigns at an expert level
Demonstrate strong executive presence, delivering a regular reporting cadence on leads, SQLs, pipeline, and pipe-to-spend to marketing, product and sales leadership
Manage campaign budgets and third-party vendor programs, from evaluation and purchase through delivery
Build AI agents and workflows to speed up campaign planning, production, and reporting, and help the team standardize repeatable plays

Who You Are:

8+ years operating marketing lead/demand generation campaigns: webinars, advertising campaigns, ABM, etc.
4-5 years running integrated campaigns: high-profile campaigns across multiple channels supporting major product and company initiatives
Excellent written and verbal communication skills with a proven ability to get buy-in and influence others across functions
Proven track record tying campaigns to pipeline and revenue, with experience owning a budget and making trade-offs across channels, vendors, and regions
Experience working with CRM and marketing automation (Salesforce, Hubspot, Marketo, etc.), ad platforms, and BI tools (PowerBI, Tableau, Metabase, etc.)
Experience with next gen AI GTM technologies (Claude Code, Dust, Clay, Common Room, UserGems, etc.)
Strong understanding of product-led growth (PLG) and sales-led motions, and how they work together
Experience marketing to technical audiences (developers, DevOps/SRE, or security buyers)
Proven use cases with AI workflows to improve marketing efficiency and outcomes

Benefits & Growth:

Generous and competitive benefits package
New hire stock equity (RSUs) and employee stock purchase plan
Continuous career development and pathing opportunities
Employee-focused best in class onboarding
Internal mentor and cross-departmental buddy program
Friendly and inclusive workplace culture

#LI-Hybrid

Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.

$125,000—$167,000 USD

About Datadog:

Standard company text repeated across Datadog's postings is omitted here.

Senior Demand Generation Marketing Manager – Integrated Campaigns

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