Senior Partner Marketing Manager

WHAT YOU’LL DO

As Senior Manager of Partner Marketing, you will be a critical player in shaping global partner marketing strategy, helping drive pipeline growth, expanding partner engagement, and bringing new program ideas to life. Reporting to the Director of Partner Marketing, this role will focus on executing integrated, multi-channel campaigns and events in collaboration with key strategic partners including agencies, global system integrators, technology partners, and cloud providers.

The ideal candidate brings a passion for collaboration, strong project management skills, and a desire to innovate while staying grounded in delivering results. Your creativity, attention to detail, and ability to foster strong relationships with both our partners and cross-functional teams within Braze will be key to success in this role.

• Develop global partner marketing strategy and plans for services and agency partners, aligned with Braze company objectives, partnership priorities, and market opportunities
• Collaborate closely with partners to create and execute joint go-to-market campaigns including co-branded content, web and digital activations that generate new business pipeline and build brand visibility
• Plan and execute partner-related events, sponsorships, and partner activations at 3rd party industry conferences, ensuring high-quality experiences and measurable ROI
• Serve as a partner champion and voice of our partners within Braze, working closely with global partnerships, marketing (field, industry, product, campaigns), global events, sales, and other internal teams to align messaging, campaign strategies, and program execution
• Continuously seek out new ideas and opportunities to enhance partner engagement and improve marketing performance, bringing creativity and strategic thinking to the role
• Measure and report demand generation metrics and partner marketing campaign performance, providing insights and recommendations to optimize future investments
• Travel to various markets and interface directly with partners, customers, and prospects to support lead generation efforts, including hands-on involvement in executing live programs
• Manage budget and resources effectively to maximize ROI and achieve business objectives

WHO YOU ARE

You have a proactive, growth mindset with the ability to take initiative and drive projects forward while effectively engaging and aligning partners and stakeholders along the way. You are always looking to learn and are seeking a role where you can make a significant impact.

• 5-8+ years of experience in areas of marketing, with 4 years in partner marketing or alliance management
• Experience at a B2B SaaS company and/or at Braze’s key technology or agency partners
• Experience with pipeline generation strategy and implementation, working closely with Partners, Partner account leadership, Sales and Field Marketing teams
• Highly developed interpersonal and communication skills to establish and maintain long-term relationships with peers, partners, customers, prospects, and influencers
• A self-starter with the ability to work independently and as part of a team
• Ability to juggle multiple, demanding tasks simultaneously and with accuracy
• High aptitude for looking at problems as opportunities and working cross-departmentally to create unique solutions to solve them
• Bachelor's degree required

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $125,000 and $196,000/year, with an expected On Target Earnings (OTE) between $146,000 and $229,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.

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