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SEO Content Manager

Join Coursera as an SEO Content Manager to drive performance and innovation in content strategy and optimization.

Location
United States
Compensation
$114.4k–$143k/yr
Level
senior
Type
full time

Posted by employer 1 month ago

First seen on Joblaze 3 days ago

Last verified on the company career page 1 day ago

Apply at Coursera → Save job Scanned from coursera.org

What you'll build

  • Manage the Strategic Content portfolio
  • Analyze content performance
  • Translate data insights into content strategies
  • Execute new content initiatives
  • Create high-quality, SEO-optimized content

Must have

  • 5+ years of SEO content management experience
  • Experience working on large-scale content portfolios
  • Experience developing and optimizing content for AEO/GEO
  • Proven ability to perform actionable analyses
  • Demonstrated writing and editorial experience

Nice to have

  • Strong understanding of SEO principles
  • Familiarity with content management systems
  • Experience with video-first SEO
  • Experience with SEO and analytics tools
  • Background in education or career development content

Requirements

Experience
5+ years

Not disclosed in this posting: work arrangement, visa sponsorship.

Benefits

Equity/Stock Options Health Insurance

Joblaze summary

The SEO Content Manager at Coursera is responsible for enhancing the performance of the Strategic Content portfolio through data-driven content strategies and hands-on creation. This role requires expertise in SEO, AEO, and GEO optimization, along with strong analytical skills to identify content gaps and opportunities. Ideal candidates will have over five years of experience in SEO content management, particularly in consumer-facing businesses, and a background in education or career development content is preferred. The position involves collaboration across teams to maximize content impact and drive business growth.

Joblaze insights

  • Listed 3 days ago — first seen on Joblaze September 25, 2026. Last confirmed on Coursera's careers page September 27, 2026.
  • Salary band is below the typical range for Sales/Marketing roles (median ~$140,000).
  • Starts above 14% of 970 comparable senior sales/marketing roles in United States we track (median $150,000 across 190 companies).
  • SEO appears in 0.8% of 1595 comparable senior sales/marketing roles in United States; Content Strategy appears in 0.1% of 1595 comparable senior sales/marketing roles in United States.

Quick facts

What's the salary range?
Coursera lists $114,400–$143,000 for this role.
How much experience is required?
At least 5 years of relevant experience for this SEO Content Manager role.
What's the tech stack?
Joblaze extracted these technologies from the posting: AEO, Content Management Systems, Content Strategy, Data Analysis, GEO, SEO.
What seniority level is this role?
Coursera targets senior candidates for this position.
Is this full-time or contract?
Full-time for this SEO Content Manager role at Coursera.

From the original posting

About Coursera + Udemy

Job Overview:

We are seeking an experienced data-driven content professional for the role of SEO Content Manager to drive performance and innovation across our organization. This role will work alongside other content managers, editors, and the core SEO team. You’ll combine content strategy, hands-on content creation, AEO/GEO content expertise, and data-driven decision-making to grow and optimize our Strategic Content portfolio. This work will be done in collaboration with other organic acquisition channels, including social media and YouTube. The ideal candidate will be an analytical thinker with experience developing compelling editorial and executing scalable cross-functional initiatives that maximize leverage and drive content excellence and business growth.

To be successful in this role, you’ll excel at creating compelling, SEO/AEO/GEO-optimized content that serves both SEO and business objectives while genuinely engaging users. You will use data analysis, competitive research, strategic thinking, and creativity to identify optimization opportunities and content gaps. You will also collaborate across teams and find opportunities for innovation, experimentation, and leverage to maximize your impact.

Responsibilities:

  • Performance manage the Strategic Content portfolio to defend and grow traffic and engagement.
  • Analyze content performance and optimization efforts using multiple data sources and visualization tools to identify & action opportunities.
  • Translate data insights into actionable content strategies and recommendations.
  • Execute new content initiatives based on the evolving search landscape and emerging AEO/GEO opportunities.
  • Apply storytelling expertise and deep customer empathy to create high-quality, SEO-optimized content in a variety of formats that aligns with the company's strategic goals and engages our target audience.
  • Maximize strategic content leverage across teams, channels, and initiatives, ensuring content drives value beyond organic search.

Basic Qualifications:

  • 5+ years of SEO content management experience in a mid- to large-scale consumer-facing business
  • Demonstrated experience working on large-scale content portfolios and SEO optimization projects
  • Demonstrated experience developing and optimizing content for AEO/GEO
  • Proven ability to perform actionable analyses and translate data insights into strategic content decisions
  • Demonstrated writing and editorial experience, with a deep understanding of SEO principles and best practices

Preferred Qualifications:

  • Strong understanding of SEO principles, keyword optimization, and content performance metrics
  • Familiarity with content management systems and editorial workflows
  • Experience with video-first SEO, LLM optimization, and emerging search technologies
  • Experience with SEO and analytics tools and visualization platforms (e.g., Google Search Console, SEMRush, Ahrefs, SQL, Tableau, Looker)
  • Experience working in global organizations and supporting international SEO initiatives
  • Background in education or career development content

Keep Learning

If this opportunity interests you, you might like these courses on Coursera:

Compensation

This role is available in the following US Pay Zones:

US Zone 3: $114,400 - $143,000

US Zone 4: $106,400 - $133,000

At Coursera, we offer competitive, zone-based pay aligned to your location, experience, and role level across four U.S. pay zones. Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.

US Pay Zones

  • Zone 1 – San Francisco Bay Area only
  • Zone 2 – New York City Metro and Seattle Metro
  • Zone 3 – CA (outside of SF Bay Area), CO, CT, DC, GA, IL, MA, MD, NY/NJ (outside of NYC Metro), OR, RI, TX, VA, WA (outside of Seattle Metro)
  • Zone 4 – All other US locations not listed in Zones 1–3


Posting Date: 24th September 2026
Application Window:
We anticipate the application window will be open until 23rd October 2026. Based on business needs, this opportunity may remain posted beyond or closed before the anticipated application window.

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