Lead design strategy for Coinbase's Loyalty products in a remote-first environment focused on impactful financial services.
Skills & Technologies
AI in the day-to-day
Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs.
Requirements
- Experience
- 8+ years
Benefits
Joblaze summary
In this role, the Staff Product Designer will lead the design strategy for Coinbase's Loyalty products, including membership and card offerings, while managing a team of designers. The position requires extensive experience in product design, particularly with subscription or loyalty systems, and a strong ability to collaborate with senior product and engineering leaders. Ideal candidates will have a proven track record of influencing product roadmaps and delivering high-quality design work in fast-paced environments. Coinbase's Financial Services & Loyalty team emphasizes a culture of high standards and continuous improvement.
Joblaze insights
- Listed 16 days ago on Joblaze — tracked directly from Coinbase's career page.
- Coinbase has 181 other open roles including Senior Data Scientist, Strategic Finance Manager, Platform, Product Manager II, Workspace and Multi-User.
- 37 active Design roles on Joblaze right now.
- Salary band is above the typical range for Design roles (median ~$171,200).
- Pays more than 82% of the 22 salaried Design roles we track (median $166,300).
Quick facts
- Is the Staff Product Designer, Financial Services Lead role remote?
- It's hybrid — Coinbase expects some on-site time in Remote - USA.
- What's the salary range?
- Coinbase lists $207,485–$244,100 for this role.
- How much experience is required?
- At least 8 years of relevant experience for this Staff Product Designer, Financial Services Lead role.
- Where is the role based?
- Coinbase is hiring for this position in Remote - USA.
- What's the tech stack?
- Joblaze extracted these technologies from the posting: Design.
- What seniority level is this role?
- Coinbase targets staff-level candidates for this position.
- Is this full-time or contract?
- Full-time for this Staff Product Designer, Financial Services Lead role at Coinbase.
From the original posting
Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase.
Coinbase's Financial Services & Loyalty (FSL) team is building the products that make Coinbase the best place to deposit, hold, and grow your money. As a Design Lead on the Financial Services & Loyalty team within the Consumer & Business group, you'll own design strategy and team leadership for the Loyalty pillar, including Coinbase One (CB1) membership, CB1 Card, and Advocacy. You'll drive the vision, quality bar, and execution for our most impactful consumer products!
- Lead design strategy and execution across Coinbase One membership, CB1 Card, and the broader Loyalty surface area, spanning multiple product and engineering pods
- Partner with senior Product and Engineering leads to shape roadmaps, drive alignment, and represent design in leadership forums
- Drive 0-to-1 strategic design work including membership evolution, retention mechanics, and rewards experiences
- Set and maintain a high quality bar across all Loyalty surfaces through structured review processes (design crits, DRRs, workbench sessions)
- Represent Loyalty design in exec-level reviews and cross-functional leadership syncs
Required Skills and Experience:
- 8+ years of product design experience
- Proven track record leading design for subscription, loyalty, or membership products at scale (1M+ users)
- Experience partnering with senior product and engineering leaders to shape strategy, define roadmaps, and influence prioritization
- Demonstrated ability to set systems-level vision while simultaneously shipping high-quality work on weekly/biweekly cadences
- Familiarity with consumer fintech, payments, or credit card product design
- Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.
Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)).
- Application Limit: Candidates may submit a maximum of 3 applications within a 6-month period.
- Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws.
- US Applicants: View Employee Rights, Know Your Rights, and E-Verify Notice of Participation.
- Accommodations: If you are an individual with a disability who needs a reasonable accommodation, email us your request and contact info at accommodations[at]coinbase.com. Need screen reading technology? Click here to download a free compatible screen reader and view the tutorial.
- Data Privacy & Arbitration: By submitting your application, you agree to our Candidate Privacy Notice. US applicants: By submitting your application, you agree to Arbitration of Disputes.
Similar positions
Explore more