Build data-driven marketing experiences and improve user journeys as a Technical Product Manager at Base Power Company.
Posted by employer 1 day ago
First seen on Joblaze 5 hours ago
Last verified on the company career page 5 hours ago
What you'll build
Must have
Not disclosed in this posting: compensation, years of experience, visa sponsorship.
Joblaze summary
The Technical Product Manager for GTM at Base Power Company focuses on enhancing the user experience throughout the member lifecycle, from initial engagement to retention. This role requires a strong understanding of data systems and user-centric problem-solving, as well as the ability to quickly develop and iterate on product experiences. Ideal candidates will have a background in growth engineering or a similar technical field, and should be comfortable collaborating across various teams. Base operates in a fast-paced startup environment, emphasizing ownership and adaptability.
Joblaze insights
Quick facts
From the original posting
This role builds world-class experiences that connect Base's value props throughout the entire member lifecycle. This starts at building data-driven marketing experiences that drive education and conversion at the top of the funnel and extends to delivering post-conversion interactions that support member retention and satisfaction.
Doing this well means being obsessed with the user-facing experience. You need 1) high user empathy and 2) a habit of finding simple ways to communicate complex insights. Delivering products like this is not easy. It typically involves tying data together across multiple systems in a creative, scalable, and cohesive way.
This is a technical role. While you do not need software experience, you must be able to build quickly with strong foundational architectures that are designed to scale and iterate. You will be working within the constraints of an existing system so 0 → 1 vibe coding, typically does not meet the bar.
Collaborate with Sales, Marketing, and other GTM teams to understand gaps in the member-experience and user journey with Base.
Investigate product experiences that could improve the current user journey.
Explore and acquire what data we have and what data we might need to build better experiences.
Ship MVP experiences quickly and collect data to measure outcomes, success, and learnings.
Iterate quickly.
Build out product roadmaps across the experience funnel to solve conversion and retention problems.
A user-centric approach to investigating, understanding, and solving problems.
Systems thinking: understanding how data and processes connect across teams.
Experience in growth engineering, product, or another fast-paced technical role.
Strong data fundamentals: building reports to investigate problems, analyze results, drive action from insights, and monitor success.
A drive to iterate and improve rapidly.
An understanding of software architectures and best practices.
Strong communication with both technical and non-technical stakeholders.
The Growth team sets the pace for how fast Base can deliver affordable, reliable power to the people who need it. We operate as one team across marketing, sales, support, product, and design, lean and high-ownership. Everything we build comes back to one question: are we solving people's problems? We're building the world's most beloved company.
First Principles Thinking: Question assumptions. Principles > rules.
Standard company text repeated across Base Power Company's postings is omitted here.