Lead marketing efforts for the Japan region as a Field Marketing Manager, driving pipeline impact through innovative programs.
Posted by employer 18 hours ago
First seen on Joblaze 23 minutes ago
Last verified on the company career page 23 minutes ago
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Not disclosed in this posting: compensation, visa sponsorship.
Joblaze summary
The Field Marketing Manager at Cursor is responsible for driving growth in the Japan region by developing and executing tailored marketing strategies aimed at large enterprise accounts. This role requires expertise in B2B SaaS marketing, with a strong focus on pipeline generation and account-based marketing initiatives. Ideal candidates will have over five years of relevant experience and fluency in both English and Japanese, along with a knack for creative problem-solving and data-driven decision-making. The position emphasizes collaboration with sales teams to ensure alignment and maximize marketing impact.
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From the original posting
FIELD MARKETING MANAGER
As our founding Field Marketer, you will be the primary growth engine and lead marketing architect for the Japan region, responsible for translating our global strategy into localized, high-impact programs to both land and expand in the largest enterprise accounts. We are looking for a high-energy, revenue-minded marketing strategist who can alternate between strategic pipeline and account planning with the Sales Team and flawless execution of experiences for customer executives. If you are obsessed with driving pipeline impact from high-touch, standout programs and are a self-starter that thrives at the intersection of technical innovation and enterprise GTM, we want you!
RESPONSIBILITIES:
Design the Regional Playbook: Build and execute a data-driven marketing plan tailored to your region's specific needs, focusing on the largest enterprise accounts
Master the Land & Expand: Own the regional pipeline target. You will deploy a mix of high-touch events, executive roundtables, thought leadership roadshows, industry tradeshows, and account-based activations to identify and accelerate opportunities that ensure wall-to-wall adoption in our highest potential accounts
Creative Agility: Fearlessly think outside the standard playbook to deploy memorable experiences across in person, virtual and next gen marketing formats as well as the operational workflows that bring them to life. Be ready and eager to break the mold and go big!
Big Picture Operator: Be excited to bring the SpaceXSI mission and story to our customers by partnering with corporate marketing to ensure sharp messaging at every touchpoint
Sales Partner: Act as the strategic marketing partner to Regional Sales Teams. You'll lead marketing planning calls, provide account-level insights, analyze regional pipeline trends, ensure absolute alignment on account priorities and maximize the adoption and impact of all marketing efforts
Event Orchestration: Obsess over the end-to-end details of every program with total ownership, from ideation, to promotion, to vendor management, to onsite experience, and follow-up, going beyond just day-of execution
Data-Driven Iteration: Track every dollar spent against pipeline generated. Manage your regional budget with a focus on high-impact investments
Feedback Loop: Serve as the "eyes and ears" of the field. Provide the Corporate Marketing teams with real-time feedback, needs and ideas on messaging resonance and competitive shifts
BASIC QUALIFICATIONS:
5+ years of experience in Field or Revenue Marketing within B2B SaaS
Fluency in both English and Japanese
PREFERRED SKILLS AND EXPERIENCE:
Understand the complexity of selling to the CTO, VP of Engineering, and CISO
The Revenue Mindset: You don't care about "leads"; you care about pipeline and ARR. You speak the language of sales and aren't afraid to be held to a pipeline number
The "Gritty" Optimizer: You are a self-starter who can build a program from a blank sheet of paper and then obsessively optimize it based on the data
Whether it's writing a personalized invite to a CIO or presenting a quarterly business review (QBR) to leadership, your communication is sharp, professional, and persuasive
ADDITIONAL REQUIREMENTS:
Remote role (Japan)
Standard company text repeated across Cursor's postings is omitted here.