← Back to results

Field Marketing Manager

Lead marketing efforts for Verkada's Canadian business, driving demand generation and pipeline growth in a fast-paced environment.

Location
Vancouver, Canada
Compensation
CA$176k–CA$210k/yr
Level
mid
Type
full time · On-site

Posted by employer 1 month ago

First seen on Joblaze 1 week ago

Last verified on the company career page 1 day ago

Apply at Verkada → Save job Scanned from verkada.com

AI in the day-to-day

Verkada uses AI-powered solutions for security, but specific engineering usage is not detailed.

Requirements

Experience
6–10 years

Not disclosed in this posting: visa sponsorship.

Benefits

Professional Development Stipend Wellness/Fitness Benefits Healthy Meals Provided Daily Health Insurance Parental Leave

Joblaze summary

The Field Marketing Manager at Verkada plays a crucial role in shaping the marketing strategy for the Canadian market, focusing on demand generation and pipeline development. This position requires a strong background in B2B marketing, with an emphasis on executing regional campaigns and collaborating closely with sales leadership and channel partners. Ideal candidates will have 6-10 years of experience and a proven ability to navigate fast-paced environments while driving innovative marketing initiatives. Verkada's commitment to physical security technology positions this role at the forefront of a rapidly evolving industry.

Joblaze insights

Quick facts

Is the Field Marketing Manager role remote?
No — this is an on-site role in Vancouver, Canada.
What's the salary range?
Verkada lists CAD 176,000–CAD 210,000 for this role.
How much experience is required?
6–10 years of relevant experience for this Field Marketing Manager role.
Where is the role based?
Verkada is hiring for this position in Vancouver, Canada.
What seniority level is this role?
Verkada targets mid-level candidates for this position.
Is this full-time or contract?
Full-time for this Field Marketing Manager role at Verkada.

From the original posting

Who We Are

Verkada is transforming how organizations protect their people and places with an integrated, privacy-sensitive AI-powered platform that includes solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management.

We’ve got serious momentum in the market: more than 30,000 customers (including 100+ of the Fortune 500), a $5.8B valuation, more than $1 billion in annualized bookings, and backing from CapitalG, Sequoia Capital, General Catalyst, Felicis Ventures, Next47 and more. Physical AI is one of the most consequential technology shifts of our time, and Verkada is at the center of it.

You can look at all kinds of communities to see our platform’s impact in the world. It's the retailer that uses our agentic AI to deter theft before it happens. The warehouse that uses AI-powered alerts to make sure its team is protected on the floor with proper PPE. The school that’s alerted to a threat in real-time and triggers a lockdown in seconds, not minutes. We’re rapidly scaling this impact: today, more than 2 million Verkada devices are deployed across 170+ countries.

About the Role

As a Verkada Field Marketing Manager you are the CMO for our Canadian business line and an essential part of the overall Go-To-Market team. You will be instrumental in defining the strategic direction of our Canadian sales segment and be owning the marketing and demand generation efforts needed to build pipeline. You will do whatever it takes to develop a best-in-class ecosystem of security expertise to build market credibility and define the trajectory of our Canadian business. If you are successful in this role, your contributions will directly result in millions of dollars of pipeline created from both the public and private sector in Canada.

Preference will be given to applicants based in Western Canada (Calgary or Vancouver), though qualified candidates based in Toronto are encouraged to apply.

What You’ll Do

  • You are the main counterpart to sales leadership and "pipeline czar" of your aligned segment, working with the sales team to ensure we meet the pipeline goal required to hit revenue targets
  • Execute best in class regional and local campaigns, both direct and partner led, including Verkada hosted events, regional trade shows, local webinars, and any other tactics needed to achieve pipeline goals
  • Execute account based marketing programs on behalf of sales, and demonstrate to reps how they can execute program elements on their own
  • Drive local, high touch, thought leadership and customer executive collaboration and community on the topic of physical security and the cloud
  • Advise the corporate and broader demand generation hub as they develop, plan, execute, and measure supporting, highly impactful demand generation and marketing campaigns
  • Work with top channel partners to develop their overall marketing and customer engagement approach
  • Collaborate with Product Marketers to build the necessary positioning, messaging, customer advocacy, and assets for our Canadian sales segment

What You Bring

  • 6-10 years of B2B marketing experience
  • Strong ability to logistically execute on multiple concurrent events that require effective pre/during/post motions and communication among cross-functional teams
  • Experience working with channel or strategic partners to plan and execute on programs that achieve excellent results
  • Strong ability to qualitatively and quantitatively develop your understanding of the main personas that drive the procurement process and Verkada’s value proposition
  • Proven ability to act as an advisor and peer with sales leadership
  • Entrepreneurial spirit and ability to execute in ambiguous fast-paced environments
  • Proven track record executing creative or out-of-the-box event and demand generation programs
  • Willingness to travel 30-40% of the time (1-2 days a week on average)
  • Inbox 0 mentality

Canada Employee Benefits

Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:

  • Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under most plans and 70% for family premiums
  • Medical, vision and dental coverage
  • Paid parental leave policy & fertility benefits
  • Time off to relax and recharge through our paid holidays, firmwide extended holidays, generous time off and personal sick time
  • Professional development stipend
  • Wellness/fitness benefits
  • Healthy meals provided daily

Additional Information

  • You must be independently authorized to work in Canada. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time.

Annual Pay Range

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)

Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).

Estimated Annual Pay Range
$176,000$210,000 CAD

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy.

Similar positions

Verkada
Field Marketing Manager
Verkada · Calgary, Canada
Verkada
Senior Field Marketing Manager - Enterprise
Verkada · San Mateo, CA United States
Verkada
(Sr.) Field Marketing Manager - Mid-Market, West
Verkada · San Mateo, CA United States
Verkada
(Sr.) Field Marketing Manager - Mid-Market, West
Verkada · Los Angeles, CA United States
Verkada
(Sr.) Field Marketing Manager - Mid-Market, West
Verkada · Austin, TX United States