Joblaze summary

The Field Marketing Manager at Verkada plays a crucial role in driving marketing and demand generation efforts for the Canadian market, acting as the primary liaison with sales leadership to ensure pipeline goals are met. This position requires a strong background in B2B marketing, with a focus on executing regional campaigns and account-based marketing strategies. Ideal candidates will have 6-10 years of experience and a proven ability to navigate fast-paced environments while collaborating with cross-functional teams. Verkada's emphasis on community engagement and thought leadership in physical security adds a unique dimension to this role.

Joblaze insights

Listed about 2 months ago — first seen on Joblaze September 3, 2026. Last confirmed on Verkada's careers page November 10, 2026.
This exact title is also open at 1 other location at Verkada: Vancouver, Canada.
Starts above 83% of 42 comparable mid sales/marketing roles in Canada we track (median $81,157 across 20 companies).

Quick facts

Is the Regional Field Marketing Manager, Canada role remote?: It's hybrid — Verkada expects some on-site time in Calgary, Canada.
What's the salary range?: Verkada lists CAD 176,000–CAD 210,000 for this role.
How much experience is required?: 6–10 years of relevant experience for this Regional Field Marketing Manager, Canada role.
Where is the role based?: Verkada is hiring for this position in Calgary, Canada.
What seniority level is this role?: Verkada targets mid-level candidates for this position.
Is this full-time or contract?: Full-time for this Regional Field Marketing Manager, Canada role at Verkada.

From the original posting

Who We Are

About the Role

As a Verkada Regional Field Marketing Manager you are the CMO for our Canadian business line and an essential part of the overall Go-To-Market team. You will be instrumental in defining the strategic direction of our Canadian sales segment and be owning the marketing and demand generation efforts needed to build pipeline. You will do whatever it takes to develop a best-in-class ecosystem of security expertise to build market credibility and define the trajectory of our Canadian business. If you are successful in this role, your contributions will directly result in millions of dollars of pipeline created from both the public and private sector in Canada.

Preference will be given to applicants based in Western Canada (Calgary or Vancouver), though qualified candidates based in Toronto are encouraged to apply.

What You’ll Do

You are the main counterpart to sales leadership and "pipeline czar" of your aligned segment, working with the sales team to ensure we meet the pipeline goal required to hit revenue targets
Execute best in class regional and local campaigns, both direct and partner led, including Verkada hosted events, regional trade shows, local webinars, and any other tactics needed to achieve pipeline goals
Execute account based marketing programs on behalf of sales, and demonstrate to reps how they can execute program elements on their own
Drive local, high touch, thought leadership and customer executive collaboration and community on the topic of physical security and the cloud
Advise the corporate and broader demand generation hub as they develop, plan, execute, and measure supporting, highly impactful demand generation and marketing campaigns
Work with top channel partners to develop their overall marketing and customer engagement approach
Collaborate with Product Marketers to build the necessary positioning, messaging, customer advocacy, and assets for our Canadian sales segment

What You Bring

6-10 years of B2B marketing experience
Strong ability to logistically execute on multiple concurrent events that require effective pre/during/post motions and communication among cross-functional teams
Experience working with channel or strategic partners to plan and execute on programs that achieve excellent results
Strong ability to qualitatively and quantitatively develop your understanding of the main personas that drive the procurement process and Verkada’s value proposition
Proven ability to act as an advisor and peer with sales leadership
Entrepreneurial spirit and ability to execute in ambiguous fast-paced environments
Proven track record executing creative or out-of-the-box event and demand generation programs
Willingness to travel 30-40% of the time (1-2 days a week on average)
Inbox 0 mentality

Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under most plans and 70% for family premiums
Medical, vision and dental coverage
Paid parental leave policy & fertility benefits
Time off to relax and recharge through our paid holidays, firmwide extended holidays, generous time off and personal sick time
Professional development stipend
Wellness/fitness benefits
Healthy meals provided daily

Additional Information

You must be independently authorized to work in Canada. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time.

Annual Pay Range

Estimated Annual Pay Range

$176,000—$210,000 CAD

Verkada Is An Equal Opportunity Employer

Standard company text repeated across Verkada's postings is omitted here.

Regional Field Marketing Manager, Canada