Lead the motion design efforts at HoneyBook, focusing on innovative AI-driven workflows and creative storytelling.
Posted by employer 1 week ago
First seen on Joblaze 1 week ago
Last verified on the company career page 3 hours ago
Skills & Technologies
What you'll build
Must have
AI in the day-to-day
Use tools like Weave, Krea, and Midjourney to automate production and speed up R&D.
Requirements
Not disclosed in this posting: compensation, work arrangement, visa sponsorship.
Benefits
Joblaze summary
The Lead Motion Designer at HoneyBook is responsible for overseeing the entire motion design process, from concept development to final execution of various media, including ads and tutorials. This role requires expertise in motion graphics, with a strong emphasis on integrating AI tools to enhance production efficiency and creativity. Ideal candidates will have over seven years of experience in motion design and a portfolio that showcases their ability to blend storytelling with technical skill. The position is part of a collaborative design team focused on delivering impactful solutions for service-based businesses.
Joblaze insights
Quick facts
From the original posting
Our Design org is a multi-disciplinary team of Product Design, Brand and Marketing Design, Motion Design, and User Research - all working cross-functionally toward one goal: give independents the tools they need to run and grow their business.
The role
We’re looking for a hands-on Lead Motion Designer to own motion end-to-end at HoneyBook - from concept and script to design, animation, and launch. This isn't a traditional motion job; it’s a high-impact IC role for someone with a real curiosity for new tech, who stays ahead of emerging tools and wants to help shape a modern, AI-driven workflow. You'll spend most of your time making, while directing freelancers when projects need extra scale.
What you'll do
Directly Create & Animate: Own end-to-end execution - ads, tutorials, product videos, and brand moments - from initial brief to final shipped asset.
Build AI-Native Workflows: Use tools like Weave, Krea, and Midjourney to automate production, speed up R&D, and establish a distinct HoneyBook motion style.
Direct External Talent: Serve as the creative lead for freelance motion artists - briefing, reviewing, and holding them to HoneyBook's bar when project scale requires extra hands.
Connect Motion to Metrics: Partner with marketing, product, and engineering to create work that moves business goals, not just looks good in a reel.
Set Up Studio Systems: Define the processes, tooling, and workflows to build an efficient, scalable motion practice.
What we're looking for
7+ years of hands-on motion graphics and creative direction, with a portfolio showing range across script-to-screen, live-action, and 3D. Beyond technical skill, we look for:
Uncompromising Craft & Taste: You love being in the tool and take pride in exceptional art direction. In an AI world, your value lies in judgment, taste, and execution.
Full-Stack Maker: Comfortable doing the work at every stage - script, storyboard, frame, and animation, and knowing when to pivot to live-action or 3D.
AI-Fluent Mindset: You leverage AI to automate routine tasks, freeing up more time to focus on complex, high-craft frames.
Strategic Storytelling: Ability to connect audience insights to compelling creative, knowing that a great story always beats a shiny visual.
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