Product Marketing Manager, Prediction Markets
Join Coinbase as a Product Marketing Manager to drive growth in the rapidly evolving prediction markets sector.
AI in the day-to-day
Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs.
Requirements
- Experience
- 5+ years
Benefits
Joblaze summary
In the role of Product Marketing Manager for Prediction Markets at Coinbase, the individual will focus on enhancing user engagement and adoption of the prediction markets product through targeted marketing strategies. Key skills include a strong background in marketing within the trading or FinTech sectors, along with advanced analytical abilities to drive data-informed decisions. This position is ideal for someone with over five years of experience who thrives in a fast-paced environment and can collaborate effectively across teams. Coinbase's commitment to innovation and economic freedom sets a dynamic backdrop for this role.
Joblaze insights
- Listed about a month ago on Joblaze — tracked directly from Coinbase's career page.
- Coinbase has 163 other open roles including Strategic Program Lead, Supervisor, Customer Success Team, Staff Applied Data Scientist, Pricing.
- Salary band is in line with the typical range for Sales/Marketing roles (median ~$145,000).
Quick facts
- Is the Product Marketing Manager, Prediction Markets role remote?
- It's hybrid — Coinbase expects some on-site time in Remote - USA.
- What's the salary range?
- Coinbase lists $140,080–$164,800 for this role.
- How much experience is required?
- At least 5 years of relevant experience for this Product Marketing Manager, Prediction Markets role.
- Where is the role based?
- Coinbase is hiring for this position in Remote - USA.
- What seniority level is this role?
- Coinbase targets mid-level candidates for this position.
- Is this full-time or contract?
- Full-time for this Product Marketing Manager, Prediction Markets role at Coinbase.
From the original posting
Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase.
Prediction markets are one of the fastest-growing areas in trading, offering traders a way to put money behind their beliefs in sports, politics, and culture. They can be powerful truth signals since traders have financial motivation to be right and there is no third party setting the odds with a built-in edge. As a Product Marketing Manager on the Consumer & Business team, you'll support the Prediction Markets team in growing awareness and adoption of Coinbase's prediction markets product.
What you'll do:
- Own the voice of the customer by immersing yourself in the prediction markets ecosystem and understanding which segments of users are trading which types of prediction markets across sports, politics/economics, culture, and more.
- Develop growth strategies and tactics for ongoing news and big events (e.g., sports tournaments, elections), ideating, refining, and executing plans using channels like social, email/push, influencers, paid ads, events, and incentives.
- Lead go-to-market strategy for product and feature launches such as parlays, from planning through execution.
- Measure and report on the performance of product marketing initiatives to inform ongoing strategy.
- Think big about the future of prediction markets and how Coinbase can use them to better predict outcomes and bring awareness to those predictions.
Required Skills and Experience:
- 5+ years of marketing experience within the trading/crypto or FinTech space.
- Demonstrated track record of ideating and implementing growth strategies on products, and working closely with product teams.
- Demonstrated track record of creating customer segmentation and insights.
- Advanced quantitative and deductive skills, with the ability to distinguish between signal and noise and make data-guided decisions.
- Demonstrated ability to collaborate effectively across multiple teams to drive go-to-market execution.
- Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.
- Preference for experience in prediction markets, sports, or gaming.
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Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)).
- Application Limit: Candidates may submit a maximum of 3 applications within a 6-month period.
- Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws.
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