Joblaze summary

The Startup Lifecycle Marketing Lead at MongoDB is responsible for managing the entire member journey for startups in the Americas, focusing on activation, credit usage, and graduation to paid users. This role requires a blend of analytical skills and hands-on program management, utilizing tools for community engagement and educational initiatives. Ideal candidates will have over five years of experience in lifecycle or community marketing, particularly within tech or startup environments, and should be adept at driving measurable improvements in user engagement. The position involves collaboration across various teams to ensure a cohesive member experience.

Joblaze insights

Listed yesterday — first seen on Joblaze November 14, 2026. Last confirmed on MongoDB's careers page November 14, 2026.
Salary band is below the typical range for Sales/Marketing roles (median ~$140,080).
Starts at or below all 205 comparable lead sales/marketing roles in United States we track (median $150,000 across 73 companies).

Quick facts

Is the Startup Lifecycle Marketing Lead role remote?: It's hybrid — MongoDB expects some on-site time in New York City, United States.
What's the salary range?: MongoDB lists $70,000–$138,000 for this role.
How much experience is required?: At least 5 years of relevant experience for this Startup Lifecycle Marketing Lead role.
Where is the role based?: MongoDB is hiring for this position in New York City, United States.
What seniority level is this role?: MongoDB targets lead candidates for this position.
Is this full-time or contract?: Full-time for this Startup Lifecycle Marketing Lead role at MongoDB.

From the original posting

We’re looking for a highly analytical, member-obsessed Startup Lifecycle Marketing Lead to own the post-acceptance member journey for MongoDB for Startups across the Americas, with the objective of helping founders use their credits, get real value from the program, and graduate to paid MongoDB Atlas users.

This role owns the AMER member experience from onboarding through graduation and is accountable for regional activation, consumption, and graduation rates. You will work with Growth Marketing, Program Operations, Developer Relations, and the broader MongoDB for Startups team to turn accepted startups into active builders. The role sits at the intersection of lifecycle marketing, community, and education, and suits someone who is equally comfortable analyzing member behavior data and running hands-on programs for founders.

We’re looking to connect with candidates based in New York City, Austin, Boston, or the San Francisco Bay Area to align with our hybrid work model.

Position Expectations

Own activation, consumption, and graduation in AMER: Set regional goals for and report on the rates at which AMER program members activate, consume credits, and graduate to paid, and drive the initiatives that improve them
Deliver member value beyond credits: Run a webinar and workshop calendar scheduled for AMER time zones that helps founders build on MongoDB Atlas, and tie each program to activation and consumption outcomes
Run the member feedback loop: Own quarterly member surveys to gather NPS, report AMER results by segment, and turn them into concrete program changes, working with Program Operations and the broader MongoDB for Startups team
Own the member lifecycle: Work with Growth Marketing to design and run onboarding, credit-use nudges, and graduation prompts for AMER members that are tier-aware and based on member behavior
Build founder community: Launch, own, and moderate virtual founder-to-founder channels (such as Discord) for AMER members, coordinating with regional Community Leads to scale engagement across the Americas
Align execution across teams: Work with Program Operations, Acquisition, Growth Marketing, Developer Relations, and Sales teams so that strategy translates into a seamless member experience from application to top-up

The right candidate for this role will be

Have 5+ years in lifecycle, engagement, community, or customer marketing across technology, developer, or startup audiences
Have a record of improving activation, adoption, retention, or conversion metrics with measurable results
Have experience building lifecycle programs (onboarding, nurture, and graduation or upsell motions) in partnership with a growth or marketing operations team
Have experience building and moderating online communities (Discord, Slack, or similar)
Have experience running webinar, workshop, or education programs at scale, and using member surveys and feedback to drive change
Have experience building programs from scratch with a small team
Possess familiarity with the AMER startup and developer ecosystem, and be able to deliver programming across AMER time zones
Be able to work independently with a globally distributed team

MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Req ID: 4273615180

MongoDB’s base salary range for this role is posted below. Compensation at the time of offer is unique to each candidate and based on a variety of factors such as skill set, experience, qualifications, and work location. Salary is one part of MongoDB’s total compensation and benefits package. Other benefits for eligible employees may include: equity, participation in the employee stock purchase program, flexible paid time off, 20 weeks fully-paid gender-neutral parental leave, fertility and adoption assistance, 401(k) plan, mental health counseling, access to transgender-inclusive health insurance coverage, and health benefits offerings. Please note, the base salary range listed below and the benefits in this paragraph are only applicable to U.S.-based candidates.

MongoDB’s base salary range for this role in the U.S. is:

$70,000—$138,000 USD

Standard company text repeated across MongoDB's postings is omitted here.

Startup Lifecycle Marketing Lead

Position Expectations

The right candidate for this role will be

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