VIP Relationship Manager, LATAM

Our VIP team supports the firm's highest-value private clients across the Payward ecosystem: high-net-worth individuals (HNWIs) who expect a premium, secure, and highly tailored experience. We ensure Kraken remains the platform of choice for VIPs by delivering white-glove relationship management, personalized trading enablement, and high-impact benefits.

We are looking for a Senior VIP Relationship Manager, LATAM to help us scale our VIP client book and growth across the region. This is a hybrid role: part white-glove relationship management, part growth and business development. You'll build Kraken's presence inside LATAM's VIP trading and investor communities, run local marketing and events, and source new whale relationships.

We're looking for someone who isn't afraid to be bold, can build and scale initiatives from the ground up, and is humble enough to fail fast and move on to the next challenge. If you thrive in ambiguity and can operate in a fast-paced, scrappy environment, this role is for you.

The opportunity

• Serve as the trusted point of contact for Kraken and Payward’s top private clients across LATAM, delivering consistent, high-quality white-glove service and building deep, durable relationships.

• Own the regional VIP book end to end: onboarding, tier progression, retention, and proactive intervention on at-risk and lapsing clients.

• Build lasting relationships that grow AOP, net deposits, and trading volume, your primary KPIs, by becoming the partner clients trust with more of their capital and activity over time.

• Bring Kraken's private client and VIP offerings to market locally, including yield and earn campaigns, lending against tokenized equities and crypto collateral, OTC execution, and structured private-client benefits, ensuring they remain impactful and competitive against regional exchanges and desks.

• Source and convert new HNWI relationships through direct outreach, referrals, and introducer networks, from crypto-wealthy individuals and family offices to the principals of trading firms, OTC desks, miners, and project treasuries.

• Get inside LATAM's VIP trading communities: private trading groups, investor clubs, KOL and trader networks, and closed-door investor groups. Be the Kraken face those communities know and trust.

• Design and run local marketing and events (VIP dinners, trader meetups, conference-adjacent programming, and co-marketing with regional partners and KOLs) in partnership with our Marketing and Regional teams.

• Build and manage introducer and referral partnerships that produce a repeatable pipeline of qualified private clients.

• Act as Payward’s ear on the ground: competitive intelligence on regional exchanges, product gaps that cost us whale business, and the local narratives that move capital.

• Partner with Product, Marketing, Compliance, Banking, and Client Service to champion new efforts that drive private client growth and loyalty, and to make sure every play you run is inside Kraken's licensing and compliance perimeter.

What you bring

• 5+ years of experience in relationship management, account management, private banking, brokerage, or private client sales, including at least 2 years in the crypto space, with a track record of working with HNWIs.

• An existing, personal network among LATAM's crypto HNWIs, traders, family offices, OTC desks, funds, or trading communities in Brazil, Mexico, Argentina, Colombia, or Chile.

• Demonstrated ability to originate business, not just service it. You have personally brought in clients, run events, or built a community presence that produced measurable pipeline.

• Deep understanding of trading product solutions, including spot, margin, and futures trading, as well as OTC trading, lending, and yield/earn products. Familiarity with how deposits and client balances drive an exchange's lending economics is a strong plus.

• Comfort operating in a regulated environment across multiple LATAM jurisdictions, and the judgment to know when to involve Compliance early.

• Highly data-driven, with expertise in analyzing KPIs such as assets on platform, net deposits, trading volume, and client portfolio revenue.

• Ability to be scrappy, bold, and unafraid to explore alternative and creative solutions to achieve results.

• Deep knowledge of cryptocurrency ecosystems, their players, frameworks, and market dynamics beyond just blue-chip tokens, including how local on/off-ramps and stablecoin flows shape client behavior in the region.

• Skilled at building meaningful partnerships with internal and external stakeholders at all levels and across diverse backgrounds.

• Willingness to travel up to 30% across the region for client meetings, events, and conferences.

• Based in Brazil and native or near-native Portuguese plus fluent English required. Spanish is a strong plus.

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