Join Decagon as a Field Marketing Manager to drive awareness and pipeline generation through events and conferences.
Posted by employer 1 day ago
First seen on Joblaze 20 hours ago
Last verified on the company career page 20 hours ago
What you'll build
Must have
Nice to have
Practical constraints
AI in the day-to-day
Decagon is a conversational AI platform empowering brands to deliver concierge customer experiences.
Requirements
Not disclosed in this posting: compensation, visa sponsorship.
Benefits
Joblaze summary
The Field Marketing Manager at Decagon is responsible for developing and executing a comprehensive field marketing strategy that includes conferences, events, and executive dinners to enhance brand awareness and generate leads. This role requires expertise in planning and managing various event formats, with a strong focus on metrics such as ROI and sales engagement. Ideal candidates will have 3-5 years of experience in field marketing within a B2B SaaS environment and possess excellent project management skills. Decagon emphasizes a collaborative work culture, driven by a commitment to operational excellence.
Joblaze insights
Quick facts
From the original posting
About the Role
We’re looking for a field marketing manager to continue to build out our field marketing function across conferences, events, and executive dinners to drive awareness and pipeline generation. You will help shape the strategy and execution from the field marketing program. The ideal candidate has experience running field events at a fast growing B2B SaaS startup.
In this role, you will
Partner closely with our GTM leadership team to execute on the right portfolio of events to accelerate demand generation pipelines
Execute on our event strategy ensuring we’re getting in front of the right audience, generating leads, and reaching out to leads in a timely manner
Extend the Decagon brand across different event formats including conferences, executive dinners, webinars, product launch events, and more
Define and measure field marketing success through key performance indicators (KPIs) such as ROI, lead generation, pipeline influence, and sales engagement.
Own the outcome of the leads generated and driving high ROI of our events
Your background looks something like this
3-5 years of experience planning and executing and hosting sponsored events
1-2+ years of field marketing experience with a B2B SaaS / enterprise software startup
Excellent attention to detail and operational rigor
The ability to span events across tradeshows, webinar/virtual, and customer dinners
The ability to span events across awareness (building awareness of Decagon’s brand and getting in front of new leads) and demand generation (driving demos booked)
Experience and affinity for evolving projects and experiments into repeatable programs
Outstanding project management skills, the ability to organize and manage multiple priorities, working relationships, cross-functional partners, and vendors while driving timelines and owning the outcome
Familiarity with sales processes and systems
The ability to travel domestically and internationally up to 40%
Medical, Dental, and Vision benefits for you and your family
Life Insurance and Disability Benefits
Retirement Plan (e.g., 401K, pension)
Parental Leave
Fertility and family building benefits through Carrot
Standard company text repeated across Decagon's postings is omitted here.