Field Marketer

As a Field Marketer, you will own Profound's field motion: tradeshows, executive dinners, roundtables, regional events, ABM, and partner activations that turn real-world moments into real revenue. This is not a set up a booth and hope role. Think of it as roughly 60% events and 40% campaign strategy, with all of it tied to pipeline and built shoulder to shoulder with Sales. You will have real budget, real ownership, and regular face time with our CEO and leadership team.

What the job really is

• Fast and high volume. We run dozens of events a year and the pace is only going up. You will be energized by that, not scared of it.

• Hands-on and strategic on the same day. One hour you are pulling up banners on the show floor, the next you are planning a six month campaign.

• In the room with Sales. You will sit with the sales team, not near them.

• Still being built. Our reporting and tooling are maturing. You will help shape the playbook, not inherit a finished one.

What you'll do

• Build and run multi-touch campaigns around every tradeshow, dinner and regional event, before, during and after the moment, not just on the day

• Own the US tradeshow and events strategy end to end: show selection, target accounts, messaging, pre-event outreach, booth and on-site experience, and post-event conversion

• Design and run field ABM for our must-win accounts, tiered across one-to-one, one-to-few and one-to-many, mixing events, direct mail, social, email and outbound, with hyper-personalized touches that get past the noise

• Run curated executive dinners and roundtables where you qualify the room, get the right 12 people in it, and make it count for pipeline

• Take our global campaigns, including Zero Click, research and product launches, and make them land in your region

• Work weekly with Sales leadership, AEs and GTMAs on ICPs, account lists, outreach sequences, meeting goals and follow-up. Run pre-event kickoffs, hold the follow-up SLA, and celebrate the wins together

• Support pipeline directly: book meetings, pitch on the floor, jump into conversations, and do whatever it takes to keep momentum

• Partner with our partner marketing team to make agency, cloud and technology partnerships work in the field

• Work with comms, content, social and digital to extend every field moment into LinkedIn, PR, thought leadership and a digital surround so prospects see Profound everywhere around an event

• Manage vendors, sponsorships, logistics, timelines and budgets, and hold yourself to a clear ROI bar on every dollar

• Report on what matters: meetings held, pipeline influenced, conversion, and honest feedback from Sales. Bring what you hear in the field back to content, product marketing and product

• Keep testing, iterating and killing what is not working. Learning velocity is key.

• Grow with the team. As the field team scales, there is a path to lead a regional team and manage additional field marketers and coordinators

Who you are

• A natural host. You light up a room, and you are the person washing dishes at someone else's party because you cannot sit on your hands

• A doer who thrives in fast-moving environments and loves being in the action

• Experienced owning B2B SaaS or technology field marketing programs end to end: tradeshows, roadshows, regional events, dinners, ABM, and outbound-aligned campaigns. You think in campaigns, not just logistics.

• Proven at working side by side with Account Executives, GTMAs and sales leadership, sharing goals, pressure and wins. You can give us a real example of changing how a sales team showed up to an event or an account

• Egoless and direct. You communicate clearly with senior leaders, you do not have a "no" attitude, and nothing is beneath you

• Strong instincts for messaging, audience targeting and on-the-ground execution

• Organized, scrappy and resourceful, able to fix things when they break

• Data-minded and focused on pipeline, influence and what actually moved the needle, ideally with hands-on CRM reporting experience

• Comfortable in an early-stage environment. Enterprise experience is welcome if it is paired with startup experience

• A track record of staying, growing and delivering in your roles. We are building something long term and want the same from you

Nice to have

• Experience with ABM platforms and tools, partner marketing, social amplification or LinkedIn programs

• Experience marketing to a technical or marketing audience, or an interest in AI and search

Location

This is an on-site role based in our NYC, SF, Singapore, or Berlin office, designed for builders who thrive on speed, iteration, and meaningful impact.

For this role, the expected base salary range is $120,000 to $190,000 (NYC), €110,000 to €150,000 (Berlin), or S$120,000 to S$150,000 (Singapore). Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.