Lead marketing initiatives to build and scale Wonderful's brand and market presence across ANZ and APAC.
Posted by employer 1 month ago
First seen on Joblaze 1 week ago
Last verified on the company career page 1 day ago
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Requirements
Not disclosed in this posting: compensation, work arrangement, visa sponsorship.
Joblaze summary
The Marketing Manager at Wonderful is responsible for leading comprehensive field marketing initiatives across Australia and New Zealand, focusing on brand growth and demand generation through integrated campaigns and strategic partnerships. This role requires over eight years of B2B marketing experience, particularly in enterprise technology, with a strong emphasis on executing localized campaigns and aligning closely with business teams. Ideal candidates are seasoned professionals who thrive in dynamic environments and possess a robust understanding of go-to-market strategies. Wonderful offers a unique opportunity to shape regional marketing efforts while contributing to broader APAC initi
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From the original posting
We're looking for an experienced Marketing Manager to build and scale Wonderful's brand, ecosystem, and market presence across ANZ, while contributing to broader APAC marketing initiatives.
This is a high-impact opportunity for someone who thrives in fast-paced environments, can bridge strategy and execution, and is excited to build from the ground up. While the role is initially focused on ANZ, it offers significant opportunities to take on broader APAC initiatives and help shape Wonderful's regional growth.
Lead end-to-end field marketing programs across ANZ, driving pipeline growth through integrated campaigns, executive engagement, flagship events, ecosystem partnerships, PR, content, and strategic communications.
Develop and execute integrated field marketing strategies to strengthen brand awareness, accelerate demand generation, and expand Wonderful's enterprise presence across ANZ.
Partner closely with GTM, Product, Business, and Global Marketing teams to execute regional go-to-market initiatives, support enterprise customer acquisition, and accelerate market growth.
Translate global messaging into compelling localized campaigns, product narratives, and marketing assets that resonate with enterprise customers across ANZ.
8+ years of experience in B2B field marketing, with a proven track record of driving brand growth, executive engagement, and integrated marketing programs across enterprise technology markets.
Strong hands-on experience leading field marketing initiatives, including executive events, account-based marketing (ABM), partner marketing, integrated campaigns, PR, content, and strategic communications.
Strong understanding of enterprise go-to-market (GTM) strategies, with the ability to align marketing programs closely with business teams to drive customer acquisition and business growth.
Familiarity with product marketing (PMM) and experience translating product messaging into compelling, localized campaigns for enterprise audiences.
Experience in enterprise AI, SaaS, cloud, cybersecurity, or enterprise software industries is highly preferred.
Comfortable operating in a fast-paced, high-growth environment, with strong ownership, stakeholder management, and execution capabilities.
Highly self-driven with strong ownership and execution capabilities.
Entrepreneurial mindset with the ability to build programs from the ground up.
Strong communicator with structured thinking and business acumen.