Join Weee! as a Marketing Manager to drive growth in the Colombian market through data-driven strategies and community insights.
Posted by employer 1 day ago
First seen on Joblaze 22 hours ago
Last verified on the company career page 22 hours ago
Joblaze summary
The Marketing Manager for Weee! focuses on driving growth in the Colombian market by analyzing performance metrics and developing targeted Go-to-Market strategies. Key skills include expertise in pricing strategy, consumer trend analysis, and cross-functional collaboration, particularly in marketing and supply chain. This role is suited for candidates with a background in brand or marketing management, ideally with experience in product assortment and promotional planning. Weee! is in a rapid growth phase, having significantly expanded its reach and market presence.
Quick facts
- Is the Marketing Manager role remote?
- No — this is an on-site role in Fremont, California, United States.
- What's the salary range?
- Weee! lists $148,387–$148,387 for this role.
- How much experience is required?
- 2–2 years of relevant experience for this Marketing Manager role.
- Where is the role based?
- Weee! is hiring for this position in Fremont, California, United States.
- What seniority level is this role?
- Weee! targets mid-level candidates for this position.
- Is this full-time or contract?
- Full-time for this Marketing Manager role at Weee!.
From the original posting
About Weee!
This role is onsite 5 days a week in Fremont, CA
Job Opening: Marketing Manager (Columbian Market)
Job Duties:
- Leverage analytics to diagnose core performance outcomes, including sales, market share, penetration, for the Colombian category, translating data into actionable business pivots.
- Develop and refine Go-to-Market strategies to maximize new user acquisition and traffic during peak promotional windows.
- Conduct rigorous price elasticity studies and competitive benchmarking to design dynamic pricing strategies that optimize both financial yield and market competitiveness.
- Synthesize macroeconomic indicators, consumer trend reports, and historical internal data to build a comprehensive long term rolling strategic roadmap.
- Research into the Colombian community’s purchasing habits, utilizing cluster analysis and segmentation to drive hyper personalized loyalty initiatives.
- Analyze the ROI of multi-channel marketing campaigns (Email, App-push, Social) using attribution modeling to refine content strategy and media spend.
- Utilize “Basket Analysis” and “Gap Analysis” to curate a product mix that balances high-velocity cultural staples with innovative, high margin emerging trends.
- Serve as the analytical bridge between Marketing, Ops, and Supply Chain to optimize inventory turnover and ensure product availability aligns with forecasted demand.
- Translate complex data sets into compelling narratives for executive-level presentations, influencing the broader organizational strategy for the Colombian market.
Job Requirements: Job requires a bachelor’s degree in Business Administration or related fields and 24 months of experience as a Brand Manager, Marketing Manager or related position. Candidate must have 2 years of professional experience in:
- Product assortment planning and category management
- Pricing strategy and pricing analysis
- Promotional planning and campaign execution
- Go-to-market strategy development and execution
- Consumer trends analysis and use of data-driven insights
- Vendor management and supplier coordination
- Cross-functional collaboration across marketing, supply chain, and operations
Employer will accept any suitable combination of education, training, or experience. Employer will accept a bachelor’s degree (or foreign equivalent) in one of the requisite fields followed by 24 months of experience in the position of Brand Manager, Marketing Manager or related position.
Compensation Range
- The US base salary range for this full-time position is $148,387
- This role may be eligible to discretionary bonus, incentives and benefits
- Our salary ranges are determined by role, level, and location
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