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Lead paid marketing programs at Fireworks AI, managing multi-million dollar budgets to drive demand generation for cutting-edge AI infrastructure.

Location
San Mateo
Compensation
$160k–$190k/yr
Level
senior
Type
full time

AI in the day-to-day

Actively use AI tools to accelerate your work and see that as a core part of how great marketers operate today.

Requirements

Experience
6+ years

Benefits

Equity/Stock Options

Joblaze summary

The Paid Growth Marketer at Fireworks AI is responsible for executing and managing comprehensive paid marketing strategies across various channels, ensuring alignment with product launches and sales cycles. This role requires a strong analytical background, as the marketer will oversee multi-million dollar budgets and develop measurement frameworks to connect spending with pipeline results. Ideal candidates will have over six years of hands-on experience in B2B SaaS marketing, particularly in developer-focused products, and a proactive approach to navigating the evolving advertising landscape.

Joblaze insights

Quick facts

What's the salary range?
Fireworks AI lists $160,000–$190,000 for this role.
How much experience is required?
At least 6 years of relevant experience for this Paid Growth Marketer role.
What's the tech stack?
Joblaze extracted these technologies from the posting: B2B SaaS, Attribution, AI/ML, Experimentation, Measurement Frameworks, paid marketing.
What seniority level is this role?
Fireworks AI targets senior candidates for this position.
Is this full-time or contract?
Full-time for this Paid Growth Marketer role at Fireworks AI.

From the original posting

About Us:

Fireworks is the platform for specialized intelligence, enabling companies to build, train, and serve AI models tailored to their own data, workflows, and products. Founded by the team behind PyTorch and backed by AMD, Atreides, Benchmark Capital, Index Ventures, Lightspeed, NVIDIA, Sequoia Capital, and TCV, Fireworks powers production AI with hundreds of state-of-the-art open models across text, image, embedding, audio, and multimodal workloads. Today, Fireworks is a Series D company valued at $17.5 billion, bringing together an ambitious, collaborative team that's building the future of enterprise AI.

About the Role

Fireworks is building one of the most important infrastructure platforms in AI. Just like frontier open-source inference enables sustainable unit economics for our customers, we are building a sustainable growth engine to drive demand gen for the Fireworks business. We're hiring a Paid Growth Marketer to lead all paid marketing programs across the full funnel, from awareness to engagement and activation.

This is a hands-on role. You'll manage multi-million dollar budgets with analytical rigor, build the measurement infrastructure that connects spend to pipeline, and develop Fireworks' internal capacity for structured paid experimentation. You'll also think strategically about where the paid landscape is heading and position us ahead of it.

You'll report into the Director of Growth and partner closely with Sales and Product to align paid programs with product launches, sales cycles, and ICP targeting. The ideal candidate will bring a strong growth mindset to everything they do, using AI as a productivity accelerant to move faster and operate more effectively than any traditional paid marketer could.

Responsibilities

  • Own paid strategy and execution across paid search, social, display, OOH, and developer-focused channels

  • Manage and optimize a multi-million dollar ad budget, with full accountability for efficiency and attributable pipeline.

  • Build and maintain attribution and measurement frameworks that connect spend to pipeline with real signal

  • Lead Fireworks' paid experimentation program — hypothesis, execution, readout, iteration

  • Partner with Sales, Product, and Finance teams to align paid programs with cross-functional dependencies.

  • Track the evolution of the advertising ecosystem and proactively build that thinking into our roadmap.

You Might Be a Fit If You

  • Have 6+ years of hands-on paid marketing experience, including direct ownership of multi-million dollar annual budgets

  • Have driven measurable, efficient growth for a B2B SaaS or developer-facing product(s)

  • Are analytically fluent and can pull your own data and share insights succinctly.

  • Have built and run structured experimentation programs within cross-functional teams

  • Actively use AI tools to accelerate your work and see that as a core part of how great marketers operate today

  • Communicate clearly and concisely: you can align a sales partner, brief a product manager, and update leadership without losing the thread

  • Adept at navigating ambiguity and bias to action; the paid playbook here is still being written and you're excited to write it

Preferred Qualifications

  • Experience marketing developer tools, APIs, or infrastructure products

  • Familiarity with the API inference provider ecosystem

  • Experience standing up or evolving marketing measurement infrastructure

Why Fireworks

  • Join a lean, high-impact marketing team where your work directly drives company growth

  • Own a meaningful budget and build programs from the ground up

  • Collaborate with world-class engineers, researchers, and operators at the frontier of AI

  • Competitive base salary, strong equity, and long-term upside

On Target Earnings (Plus Equity)

$160,000 - $190,000 USD

Total compensation also includes meaningful equity in a fast-growing startup, along with a competitive salary and comprehensive benefits package. Base salary is determined by a range of factors including individual qualifications, experience, skills, interview performance, market data, and work location.

Fireworks AI is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all innovators.

Why Fireworks AI?

  • Solve Hard Problems: Tackle challenges at the forefront of AI infrastructure, from low-latency inference to scalable model serving.

  • Build What’s Next: Work with bleeding-edge technology that impacts how businesses and developers harness AI globally.

  • Ownership & Impact: Join a fast-growing, passionate team where your work directly shapes the future of AI—no bureaucracy, just results.

  • Learn from the Best: Collaborate with world-class engineers and AI researchers who thrive on curiosity and innovation.

Fireworks AI is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all innovators.

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