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Product Marketing Manager

Own product positioning and drive go-to-market strategy for a B2B Cybersecurity SaaS company.

Location
Remote - USA
Compensation
Not disclosed
Level
mid
Type
full time

Posted by employer 1 month ago

First seen on Joblaze 1 week ago

Last verified on the company career page 4 days ago

Requirements

Experience
5+ years
Education
Bachelor's degree

Not disclosed in this posting: compensation, work arrangement, visa sponsorship.

Joblaze summary

The Product Marketing Manager at Neo Security is responsible for shaping product messaging and executing go-to-market strategies for new features and launches. This role requires strong communication skills, market research capabilities, and proficiency in tools like HubSpot and Salesforce, as well as a solid understanding of B2B cybersecurity SaaS. Ideal candidates have over five years of relevant experience and a background in managing product launches throughout the sales cycle. Neo Security emphasizes collaboration across teams, making this position suitable for those who thrive in a cross-functional environment.

Joblaze insights

Quick facts

How much experience is required?
At least 5 years of relevant experience for this Product Marketing Manager role.
What's the tech stack?
Joblaze extracted these technologies from the posting: Figma, Gong, HubSpot, Notion, Salesforce.
What seniority level is this role?
Neo Security targets mid-level candidates for this position.
Is this full-time or contract?
Full-time for this Product Marketing Manager role at Neo Security.

From the original posting

Main Responsibilities

  • Own product positioning, messaging, and differentiation in the market
  • Drive go-to-market (GTM) strategy for new features and product launches
  • Create sales enablement materials (pitch decks, one-pagers, battlecards, case studies)
  • Conduct competitive analysis and maintain win/loss tracking
  • Partner with Product, Sales, and Customer Success to align messaging
  • Develop buyer personas and map customer journeys
  • Support demand generation with content, webinars, and campaigns
  • Gather and synthesize customer/market insights to inform roadmap

Key Skills

  • Strong written and verbal communication (messaging, storytelling)
  • Market research and competitive intelligence
  • Cross-functional collaboration (Product, Sales, Marketing, CS)
  • Data-driven decision making (pipeline influence, win rates, adoption metrics)
  • Content creation and campaign execution
  • Familiarity with tools: HubSpot, Salesforce, Gong, Notion, Figma

Experience Requirements

  • 5+ years in B2B Cybersecurity SaaS
  • Demonstrated experience with product launches end-to-end
  • Exposure to enterprise or mid-market sales cycles
  • Bachelor's degree (Marketing, Business, or technical field preferred)

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