Join Fieldguide as a Senior Product Marketing Manager to bridge product and go-to-market teams in a remote-first environment.
Posted by employer 1 day ago
First seen on Joblaze 1 hour ago
Last verified on the company career page 1 hour ago
What you'll build
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Requirements
Not disclosed in this posting: compensation, visa sponsorship.
Benefits
Joblaze summary
The Senior Product Marketing Manager for Corporate Internal Audit at Fieldguide plays a crucial role in bridging the gap between product development and go-to-market teams, focusing on crafting effective messaging and positioning for the company's offerings. This position requires expertise in the internal audit landscape and the ability to create sales enablement tools while managing multiple projects in a fast-paced environment. Ideal candidates will have over a decade of experience in product marketing within SaaS or related fields, demonstrating strong writing and project management skills. Fieldguide, as a remote-first startup, emphasizes a culture of inclusivity and collaboration.
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From the original posting
About Us
Fieldguide is establishing a new state of trust for global commerce and capital markets through automating and streamlining the work of assurance and audit practitioners specifically within cybersecurity, privacy, and financial audit. Put simply, we build software for the people who enable trust between businesses.
We’re based in San Francisco, CA, but built as a remote-first company that enables you to do your best work from anywhere. We're backed by top investors including Growth Equity at Goldman Sachs Alternatives, Bessemer Venture Partners, 8VC, Floodgate, Y Combinator, DNX Ventures, Global Founders Capital, Justin Kan, Elad Gil, and more.
As an early stage start-up employee, you’ll have the opportunity to build out the future of business trust. We make audit practitioners’ lives easier by bringing together up to 50% of their work and giving them better work-life balance. If you share our values and enthusiasm for building a great culture and product, you will find a home at Fieldguide.
About the Role:
We are seeking a Senior Product Marketing Manager, Corporate Internal Audit to join our Product Marketing team, reporting to the Senior Director of Product Marketing. This role is the connective tissue between Product and our go to market teams (sales, customer success, and marketing), translating our product roadmap and release cadence into positioning, messaging, and enablement that reaches the right internal and external audience at the right time.
You'll need to be comfortable operating in an environment where features ship often and clear communication matters. Success here means proactively keeping GTM teams aligned with that pace, while showing a high degree of autonomy and ownership. Understanding the corporate internal audit landscape and how advisory firms operate is also a key part of this role.
What You'll Do:
Product Positioning, Messaging & GTM:
Develop clear and compelling product positioning, value propositions, and messaging that differentiates the product from competitors.
Create and maintain buyer personas to better understand target audiences.
Plan and execute go-to-market strategies for product launches.
Collaborate with cross-functional teams, including product, marketing, sales, and customer success
Go-To-Market Enablement:
Develop sales tools and collateral (including, presentations, product demos, white papers, datasheets) to support the sales team
Train sales teams on product features, benefits, and how to effectively sell the product
Equip customer success with the messaging and resources they need to drive adoption, retention, and expansion conversations
Channel & Content Creation:
Shape the partner-facing value proposition and core sales plays that resellers can run without Fieldguide in every room, then hand them off as repeatable content
Build the full corporate IA content engine: webinar program, event strategy, and the supporting library — sales decks, demos, one-pagers, battle cards, and partner-facing versions of each.
Partner with Revenue Marketing on the webinar and event calendar end to end: topics, speakers, follow-up nurture paths, and reseller co-hosting
Market & Buyer Expertise:
Deep fluency in the corporate internal audit buyer: CAEs, IA directors, and audit committee stakeholders; their pressures and buying process.
Competitive intelligence ownership for the corporate IA space: incumbent GRC/audit platforms, build-vs-buy dynamics, and where agentic AI changes the evaluation
Partner with sales and the reseller channel on ICP definition, qualification criteria, and pricing/packaging feedback loops before we have win/loss history
About You:
10+ years of product or content marketing experience in internal audit or adjacent SaaS organizations
Strong writer across blogs, newsletters, case studies, and webinars
Comfortable in a fast moving environment with an evolving roadmap
A self starter who owns workstreams end to end, communicating status and surfacing blockers proactively
Strong project management skills, able to prioritize across concurrent workstreams
Adaptable across tools and systems, with the judgment to find efficiencies and use AI effectively
Fearless - Inspire & break down seemingly impossible walls.
Lovable - Deliver happiness & 11 star experiences.
Some of Our Benefits Include:
Competitive compensation packages with meaningful ownership
Flexible PTO
401k
Wellness benefits starting on your first day
Technology & Work from Home reimbursement
Flexible work schedules
Standard company text repeated across Fieldguide's postings is omitted here.