Joblaze summary

The Sales Development Manager for Cresta's East Coast team is responsible for building and leading a high-performing sales development representative (SDR) team, focusing on both outbound and inbound pipeline generation for the company's AI-driven customer experience platform. This role requires a strong background in sales leadership within a technology environment, along with expertise in modern SDR tools and strategies. Ideal candidates will have a proven track record of exceeding quotas and developing talent into future leaders. Cresta, backed by significant investment and a strong leadership team, is positioned at the forefront of AI innovation in customer interactions.

Joblaze insights

Listed about a month ago — first seen on Joblaze September 5, 2026. Last confirmed on Cresta's careers page November 2, 2026.
Salary band is in line with the typical range for Sales/Marketing roles (median ~$143,000).
Starts above 32% of 47 comparable lead sales/marketing roles in United States that list AI/ML we track (median $160,000 across 22 companies). See AI/ML salary trends
AI/ML appears in 24.3% of 415 comparable lead sales/marketing roles in United States; 6sense appears in 0.5% of 415 comparable lead sales/marketing roles in United States.

Quick facts

Is the Sales Development Manager - East role remote?: It's hybrid — Cresta expects some on-site time in New York, United, States (Hybrid).
What's the salary range?: Cresta lists $142,000–$190,000 for this role.
How much experience is required?: At least 2 years of relevant experience for this Sales Development Manager - East role.
Where is the role based?: Cresta is hiring for this position in New York, United, States (Hybrid).
What's the tech stack?: Joblaze extracted these technologies from the posting: 6sense, AI/ML, Gong, LinkedIn Sales Navigator, Zoominfo.
What seniority level is this role?: Cresta targets lead candidates for this position.
Is this full-time or contract?: Full-time for this Sales Development Manager - East role at Cresta.

From the original posting

Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day.

You'll build and lead our East Coast SDR team, driving outbound and inbound pipeline generation for Cresta's AI/CX platform. This is a build role: you're setting the playbook, not inheriting one. NYC based, in office 2x/week (Mon/Wed).

RESPONSIBILITIES

Hire, onboard, and develop exceptional SDR talent
Build and iterate on a data-driven outbound and inbound strategy
Foster a culture of high accountability and performance
Motivate the team through incentives and contests
Uplevel SDRs and help them grow into future AEs and managers
Report on SDR KPIs to ensure quotas and SLAs are hit daily
Partner cross-functionally with Marketing, RevOps, and Sales on key initiatives

QUALIFICATIONS

2+ years of sales/SDR leadership experience in a high-growth technology company
Located in the NYC area, in office 2x/week (Mon/Wed)
Deep understanding of modern SDR tools: Gong, LinkedIn Sales Nav, 6sense, ZoomInfo, etc.
Experience executing an outbound multichannel strategy and optimizing playbooks
Consistent track record of exceeding quota, both as a leader and as an IC
Strong analytical experience managing pipeline goals and forecasting
Experience partnering with AEs, Marketing, and RevOps on ICP, messaging, and process

Perks & Benefits:

We offer Cresta employees a variety of medical, dental, and vision plans, designed to fit you and your family’s needs
Flexible vacation time to promote a healthy work-life blend
Paid parental leave to support you and your family
Monthly Gym & Phone allowance
Work from home office stipend to help you succeed in a remote environment
Lunches and dinners included for in-office employees via Grubhub

The posted salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.

This role is variable target compensation eligible. There is potential to exceed target earnings when goals are surpassed.

OTE Range: $142,000 to $190,000 + Offers Equity

Our use of AI in recruiting: We may use AI tools in our recruiting process, which require human review and oversight. If you have questions about our use of AI or wish to opt out, please contact recruiting@cresta.ai (if you are opting out, please use the subject ‘Opt-Out’ in your email).

Recording & AI transcription: We do not authorize candidates to record or use AI transcription of any interview by phone, notetaker app, AI glasses, or other device. Candidates may request an exception or accommodation for review during the interview process as needed.

Recruiting impersonation scams: We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored.

Standard company text repeated across Cresta's postings is omitted here.

Sales Development Manager - East

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